About this book series
The series explores themes relating to how political organisations promote themselves and how citizens interpret and respond to their tactics. Politics is here defined broadly as any activities designed to have an impact on public policy. The scope of the series thus covers election campaigns, as well as pressure group campaigns, lobbying, and campaigns instigated by social and citizen movements.
Research included in the series might focus on the latest strategies and tactics within political marketing and campaigning, covering topics such as the strategic use of legacy, digital and social media, the use of big data and analytics for targeting citizens, and the use of manipulative tactics and disinformation.
Furthermore, as campaigns are an important interface between the institutions of power and citizens, they present opportunities to examine their impact in engaging, involving and mobilizing citizens. Areas of focus might include attitudes and voting behavior, political polarization and the campaign environment, public discourse around campaigns, and the psychologies underpinning civil society and protest movements.Works may take a narrow or broad perspective. Single-nation case studies of one specific campaign and comparative cross-national or temporal studies are equally welcome. The series also welcomes themed edited collections which explore a central set of research questions.
For an informal discussion for a book in the series, please contact the series editor Darren Lilleker (dlilleker@bournemouth.ac.uk), or Ambra Finotello (ambra.finotello@palgrave.com).
This book series is indexed by Scopus.
- Electronic ISSN
- 2662-5903
- Print ISSN
- 2662-589X
- Series Editor
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- Darren G. Lilleker
Book titles in this series
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Marketing US Foreign Policy in the MENA Region
American Presidents vs Non-State Actors
- Authors:
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- Fouad Touzani
- Copyright: 2024
Available Renditions
- Hard cover
- eBook
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Constituency Communication in Changing Times
- Editors:
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- Luigi Ceccarini
- Rosanna De Rosa
- James L. Newell
- Copyright: 2022
Available Renditions
- Hard cover
- Soft cover
- eBook
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Permanent Campaigning in Greece in Times of Crisis
The Samaras, Tsipras and Mitsotakis Premierships
- Authors:
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- Panos A. Koliastasis
- Copyright: 2022
Available Renditions
- Hard cover
- eBook
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Campaigning on Facebook in the 2019 European Parliament Election
Informing, Interacting with, and Mobilising Voters
- Editors:
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- Jörg Haßler
- Melanie Magin
- Uta Russmann
- Vicente Fenoll
- Copyright: 2021
Available Renditions
- Hard cover
- Soft cover
- eBook
Abstracted and indexed in
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- SCOPUS