Overview
- Defines Kaiyu as consumers’ simultaneous choices about destination, purpose, and consumption and reveals relationships among spatial shop-around movements and money flows
- Provides a unified framework to evaluate various urban policies from hard to soft by consumer shop-around behaviors
- Presents many empirical facts to reveal how specific facilities and functions contribute to the value of the whole town from Kaiyu surveys
Part of the book series: New Frontiers in Regional Science: Asian Perspectives (NFRSASIPER, volume 19)
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Table of contents (22 chapters)
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Policy Evaluation from Kaiyu Movements
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Some Characteristics of Kaiyu
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Economic Effects by Accelerating Kaiyu
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Economic Effects by Increasing Visitors
Keywords
About this book
Editors and Affiliations
About the editors
Kosuke Yamashiro, Fukuoka University
Bibliographic Information
Book Title: Advances in Kaiyu Studies
Book Subtitle: From Shop-Around Movements Through Behavioral Marketing to Town Equity Research
Editors: Saburo Saito, Kosuke Yamashiro
Series Title: New Frontiers in Regional Science: Asian Perspectives
DOI: https://doi.org/10.1007/978-981-13-1739-2
Publisher: Springer Singapore
eBook Packages: Economics and Finance, Economics and Finance (R0)
Copyright Information: Springer Nature Singapore Pte Ltd. 2018
Hardcover ISBN: 978-981-13-1738-5Published: 20 February 2019
eBook ISBN: 978-981-13-1739-2Published: 30 January 2019
Series ISSN: 2199-5974
Series E-ISSN: 2199-5982
Edition Number: 1
Number of Pages: XIII, 467
Number of Illustrations: 25 b/w illustrations, 77 illustrations in colour
Topics: Regional/Spatial Science, Consumer Behavior, Market Research/Competitive Intelligence, Behavioral/Experimental Economics, Business Strategy/Leadership, Engineering Economics, Organization, Logistics, Marketing