Textbook
Barnhill, C. R., Smith, N. L., Oja, B. D. (2021)
This textbook presents a comprehensive analysis of organizational behavior in sport organizations from a practitioner's perspective. It covers issues related to managing employees …
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Czinkota, M. R., Kotabe, M., Vrontis, D., Shams, S. M. R. (2021)
This textbook provides students with comprehensive insights on the classical and contemporary marketing theories and their practical implications. A fourth, revised edition of …
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Serrat, O. (2021)
This book on business psychology—particularly organizational leadership—crosses industries, continents, and business environments: it includes 44 précis on emerging theories of …
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Wirtz, B. W. (2021)
This textbook introduces readers to digital business from a management standpoint. It provides an overview of the foundations of digital business with basics, activities and …
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Hardcover
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Papathanasiou, J., Tsaples, G., Blouchoutzi, A. (2021)
This textbook provides an innovative pedagogy to students who will be the policy makers of tomorrow. It provides thoughts on sustainability and the complexity among its different …
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Hardcover
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Shome, P. (2021)
Tax practitioners are unfamiliar with tax theory. Tax economists remain unfamiliar with tax law and tax administration. Most textbooks relate mainly to the US, UK or European …
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Hardcover
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Textbook
Hilb, M. (Ed) (2021)
This unique open access book features a selection of Living Cases on Corporate Governance, which were developed and compiled by chairpersons, members of the board of directors, …
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Hardcover
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Galan-Ladero, M. M. (Ed), Galera-Casquet, C. (Ed), Alves, H. M. (Ed) (2021)
This textbook uses a case study approach to present a variety of cause-related marketing campaigns that have been developed by companies, and NGOs. These innovative case studies …
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Hardcover
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Ulusoy, G., Hazır, Ö. (2021)
This textbook teaches the basic concepts and methods of project management, but also explains how to convert it to useful results in practice. Project management offers a …
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Hardcover
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George, R. (2021)
This textbook explores the fundamental principles of marketing applied to tourism and hospitality businesses, placing special emphasis on SMEs in the international tourism …
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Softcover
eBook
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Schuster, P., Heinemann, M., Cleary, P. (2021)
This textbook presents concepts and applications of Management Accounting, one of the main approaches used by management to support future organisational performance. It covers …
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Menoncin, F. (2021)
This book presents a consistent and complete framework for studying the risk management of a pension fund. It gives the reader the opportunity to understand, replicate and widen …
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Hardcover
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Quirk, T. J., Rhiney, E. (2021)
This book shows the capabilities of Microsoft Excel in teaching marketing statistics effectively. It is a step-by-step, exercise-driven guide for students and practitioners who …
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Softcover
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Ziemann, V. (2021)
This book introduces physics students to concepts and methods of finance. Despite being perceived as quite distant from physics, finance shares a number of common methods and …
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Hardcover
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Poggensee, K., Poggensee, J. (2021)
This textbook introduces readers to the most relevant aspects of Investment Evaluation in the context of enterprise evaluation. It utilises a clear didactic concept and concisely …
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Book with w. online files/update
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Brandimarte, P. (2021)
Dynamic programming (DP) has a relevant history as a powerful and flexible optimization principle, but has a bad reputation as a computationally impractical tool. This book fills …
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Sutherland, K. E. (2021)
This textbook provides a lively introduction to the fast-paced and multi-faceted discipline of social media management with international examples and perspectives. Aside from …
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Softcover
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van Nistelrooij, A. (2021)
This book focuses on human behavioural processes and describes them from an interdisciplinary perspective. It introduces readers to the main theories and approaches in the field …
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Giardino, A. P. (Ed), Riesenberg, L. A. (Ed), Varkey, P. (Ed) (2021)
This comprehensive medical textbook is a compendium of the latest information on healthcare quality. The text provides knowledge about the theory and practical applications for …
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Hardcover
eBook
Textbook
Amir, E., Ghitti, M. (2020)
Mergers and acquisitions (M&As) reshape the corporate landscape helping companies expand market share and gain a strategic advantage. The ability to understand and analyze these …
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Hardcover
eBook