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Cultural Studies and Transdisciplinarity in Education

Designing the Social

Unpacking Social Media Design and Identity

Authors: Dyer, Harry T

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  • Develops a new theoretical framework to specifically account for the diverse, changing, and growing social media landscape
  • Provides a new framework to explore online identity, allowing social media users to reflect upon how they negotiate, build, and present their identity online
  • Moves the discussion of the role of social media in the lives of young people beyond over-used ‘digital natives’ paradigms 
  • Includes suggestions for educational practitioners, researchers, and policymakers in each chapter
  • Explores the various manners in which technology, education, and culture overlap
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About this book

This book uses data collected from in-depth interviews with young people over the course of a year to explore the complex role of social media in their lives, and the part it plays in shaping how they understand and present their identity to a broad public on a wide array of platforms. Using this data, the book proposes and develops a new theoretical framework for understanding identity performances. Comic Theory, detailed in this book, centres on a consideration of the role of social media design in shaping identity, and explores the ways in which socio-culturally grounded users engage in acts of compromise, novelty, and negotiation with social media designs and digital technologies to produce unique identity performances.

Positioned within the field of educational research, this book overtly challenges assumptions and myths about the internet as a neutral source of knowledge, instead exploring the way in which designs and technologies shape who we interact with and how we understand what it is to be social. Moving beyond the over-used ‘digital natives’ paradigm, this book makes a clear case that educators and education researchers need to move beyond a focus on coding and digital skills alone, highlighting the pressing need to take explicit account of the overlaps between digital technology, culture, and education.

About the authors

Dr. Harry Dyer is a digital sociologist and lecturer in Education at the University of East Anglia. He has a broad academic background, with degrees in linguistics and social science research methods, as well as his PhD research, which revolved around exploring online identity presentation.  Harry’s current research focus is on the lively field of Digital Sociology. His work explores a range of socio-cultural dynamics online, from broad questions around how identity manifests itself online to deeper explorations of emergent communities such as the ‘flat-earth’ movement. He’s also looking into ‘fake news’, exploring how it has been covered by the media, how education is responding to ‘fake news’, and how young people are consuming news online. Harry serves as an editor for Digital Culture and Education, and is a member of the British Sociological Association’s Digital Sociology group.
He has taught extensively at the undergraduate and postgraduate level, including courses on research methodology, social theory, media and education, educational theory and practice, and research ethics. Given his broad background, Harry’s research and teaching interests are equally expansive, and include digital sociology, identity theory, social theory, science and technology studies, research methodology, ethics, sociolinguistics, poststructuralism, and media and education.

Reviews

"Designing the Social: Unpacking Social Media Design and Identity takes seriously how young people enact social media as a part of their everyday in lived, highly eclectic ways. This is the best kind of online micro-ethnographic work because it is attentive to and respectful about the ways that young people live through social media in intellectual, relational, emotional, playful, and activist ways. Coming to grips with socially mediated worlds is not for the faint of heart; it demands careful attention and close listening to messages across quite distinct mediated channels from tweets, YTing, to IGing. Full of resonating stories and quirky practices, Dyer’s book stretches and finesses our understandings about social media without rushing it, giving young people and their chosen social media outlets the attention and acknowledgements that they deserve." Jennifer Rowsell, Professor of Literacies and Social Innovation, University of Bristol

Table of contents (7 chapters)

Table of contents (7 chapters)

Buy this book

eBook $84.99
price for USA in USD
  • ISBN 978-981-15-5716-3
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $109.99
price for USA in USD
  • ISBN 978-981-15-5715-6
  • Free shipping for individuals worldwide
  • Immediate ebook access, if available*, with your print order
  • Usually dispatched within 3 to 5 business days.
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Bibliographic Information

Bibliographic Information
Book Title
Designing the Social
Book Subtitle
Unpacking Social Media Design and Identity
Authors
Series Title
Cultural Studies and Transdisciplinarity in Education
Series Volume
11
Copyright
2020
Publisher
Springer Singapore
Copyright Holder
Springer Nature Singapore Pte Ltd.
eBook ISBN
978-981-15-5716-3
DOI
10.1007/978-981-15-5716-3
Hardcover ISBN
978-981-15-5715-6
Series ISSN
2345-7708
Edition Number
1
Number of Pages
IX, 172
Number of Illustrations
1 b/w illustrations
Topics

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