Entrepreneurship and Innovation

1. Front Matter

   Pages i-xxvi

   PDF

2. Entrepreneurship as a Social and Economic Process

   • Tim Mazzarol, Sophie Reboud

   Pages 1-34

3. The Entrepreneur

   • Tim Mazzarol, Sophie Reboud

   Pages 35-61

4. The Entrepreneurial Process

   • Tim Mazzarol, Sophie Reboud

   Pages 63-94

5. Entrepreneurship and Innovation in Large Firms

   • Tim Mazzarol, Sophie Reboud

   Pages 95-129

6. Innovation in Small Firms

   • Tim Mazzarol, Sophie Reboud

   Pages 131-164

7. Adoption and Diffusion of Innovation

   • Tim Mazzarol, Sophie Reboud

   Pages 165-189

8. Planning, Business Models and Strategy

   • Tim Mazzarol, Sophie Reboud

   Pages 191-225

9. Risk Management in Innovation

   • Tim Mazzarol, Sophie Reboud

   Pages 227-263

10. Disruptive Innovation and the Commercialisation of Technology

    • Tim Mazzarol, Sophie Reboud

    Pages 265-310

11. Screening Opportunities and Assessing Markets

    • Tim Mazzarol, Sophie Reboud

    Pages 311-353

12. Team Building, Company Leadership and Strategic Alliances

    • Tim Mazzarol, Sophie Reboud

    Pages 355-390

13. Financing the Venture

    • Tim Mazzarol, Sophie Reboud

    Pages 391-430

14. Intellectual Property Management

    • Tim Mazzarol, Sophie Reboud

    Pages 431-470

15. Social Entrepreneurship and Co-operative and Mutual Enterprise

    • Tim Mazzarol, Sophie Reboud

    Pages 471-509

This book provides an overview of the theory, practice and context of entrepreneurship and innovation at both the industry and firm level. It provides a foundation of ideas and understandings designed to shape the reader’s thinking and behaviour to better appreciate the role of innovation and entrepreneurship in modern economies, and to recognise their own abilities in this regard. The book is aimed at students studying advanced levels of entrepreneurship, innovation and related fields as well as practitioners (for example, managers, business owners).

As entrepreneurship and innovation are largely indivisible elements and cannot be adequately understood if studied separately, the book provides the reader with an overview of these elements and how they combine to create new value in the market. This edition is updated with recent international research, including research and examples from Europe, the US, and the Asia-Pacific region.

• entrepreneurship
• innovation
• commercialisation
• business strategy
• innovation adoption
• innovation diffusion
• pathway to market
• business model
• team building
• leadership
• joint venture
• venture capital
• intellectual property management
• risk management
• small business innovation
• intrapreneurship
• competitive advantage
• social entrepreneurship
• co-operative enterprise
• strategic management of innovation

• University of Western Australia, Crawley, Australia

  Tim Mazzarol

• Burgundy School of Business, Dijon, France

  Sophie Reboud

Tim Mazzarol is a Winthrop Professor within the UWA Business School where he specialises in entrepreneurship, innovation, small business management, marketing and strategy. He is a Qualified Professional Market Researcher (QPMR) with the Australian Market and Social Research Society (AMSRS). In addition, Tim is an Affiliate Professor of the Burgundy School of Business, Group ESC Dijon, Bourgogne France.  He is also the Coordinator of the UWA Co-operative Enterprise Research Unit (CERU), and Director of the Centre for Entrepreneurial Management and Innovation (CEMI), and a Director of the Commercialisation Studies Centre (CSC) Ltd.

Over the course of his academic career he has published a wide range of books, book chapters, journal articles, conference papers and industry reports. Tim's research interests focus on the globalisation of higher education, word of mouth marketing, business strategy, commercialisation and innovation management, small business, co-operative and mutual enterprises, business model design and marketing. In addition to his academic work Tim has been a shareholder and non-executive director of several small firms as well as a member of boards of non-profit organisations. He is actively involved in consulting to a range of organisations both large and small. In addition to his research and teaching within he is a sought-after speaker and industry trainer in the fields of strategic management, marketing and innovation.

Sophie Reboud is professor of Entrepreneurship, Strategy and Management of Innovation at the Burgundy School of Business in Dijon, France and an honorary Research Fellow at the University of Western Australia. She has fifteen years of experience as a researcher and consultant in the field of management and strategy of small firms. Originally trained as an agronomist she served as a research engineer for École Nationale Supérieure des Mines de Paris for five years, and completed her PhD there. Sophie'sresearch interests are in the strategic management of innovation and creativity. This includes firms in the food sector and low tech industries with specific focus on intellectual property and strategy in small firms. She is the holder of the Vitagora-BSB Research Chair on New Business Model in the Food Industry.

Policies and ethics