China-Focused Cases

Selected Winners of the CEIBS Global Case Contest

Editors: CEIBS Case Center (Ed.)

  • Focuses on 10 most highly awarded Chinese cases
    Ideal go-to book for international readers wanting to understand the management philosophy of Chinese companies and how to run a business successfully in China 
    Essential reading for international business/management academic researchers and entrepreneurs

Buy this book

eBook $84.99
price for USA in USD (gross)
  • Customers within the U.S. and Canada please contact Customer Service at 1-800-777-4643, Latin America please contact us at +1-212-460-1500 (Weekdays 8:30am – 5:30pm ET) to place your order.
  • Due: March 4, 2019
  • ISBN 978-981-13-2706-3
  • Digitally watermarked, DRM-free
  • Included format:
  • ebooks can be used on all reading devices
Hardcover $109.99
price for USA in USD
  • Customers within the U.S. and Canada please contact Customer Service at 1-800-777-4643, Latin America please contact us at +1-212-460-1500 (Weekdays 8:30am – 5:30pm ET) to place your order.
  • Due: February 4, 2019
  • ISBN 978-981-13-2705-6
  • Free shipping for individuals worldwide
About this book

This book is the first anthology compiled in English by the CEIBS Case Center to promote China-focused cases worldwide. Included are ten of twenty six award-winning cases from the Global Contest for the Best China-Focused Cases during 2015 to 2017: these works exemplify the quality of effective business cases and share stories of China to the world.
Each of the ten cases has a defining feature. Some cases, with a focus on user demand, analyze how companies build their core competence (e.g., Haidilao Hot-Pot and OnePlus Mobile Phone), while others present an array of business innovations in the era of new retail, e-commerce, and the sharing economy (e.g., SF Express, Jinhuobao, ofo, FamilyMart, and Handu Apparel). Some describe Chinese companies’ operations in the overseas market (e.g., Huawei and TECNO), and others depict how foreign companies adapt to the Chinese market in a unique way (e.g., Starbucks). These cases were drawn from Chinese and overseas business schools. The book helps bridge the gap between the world management community’s interest in China and the limited availability of China-focused management cases. We hope this collection of select cases will prove valuable and informative for our readers.

About the authors

Founded in 2001, the CEIBS Case Center closely follows management education and practices in China. It has three core tasks: the first is supporting CEIBS faculty to develop more and more high-quality, China-focused cases, and to foster and lead teaching and research innovations. The second is undertaking the construction of the “Shanghai MBA Case Development and Sharing Platform” together with top-tier business schools in Shanghai, and promoting the case method in management education by joint efforts in platform building and sharing. The aim is to raise Shanghai’s management education to the next level by nurturing more business management talents and to enhance the Platform’s prominence nationwide. The third task is operating the Global Platform of China Cases (ChinaCases.Org), a case library focusing on unique management issues in the Chinese business context and following international standards. In so doing, the Center’s vision is to build the best Case Center in China and best China Case Platform in the world.


Buy this book

eBook $84.99
price for USA in USD (gross)
  • Customers within the U.S. and Canada please contact Customer Service at 1-800-777-4643, Latin America please contact us at +1-212-460-1500 (Weekdays 8:30am – 5:30pm ET) to place your order.
  • Due: March 4, 2019
  • ISBN 978-981-13-2706-3
  • Digitally watermarked, DRM-free
  • Included format:
  • ebooks can be used on all reading devices
Hardcover $109.99
price for USA in USD
  • Customers within the U.S. and Canada please contact Customer Service at 1-800-777-4643, Latin America please contact us at +1-212-460-1500 (Weekdays 8:30am – 5:30pm ET) to place your order.
  • Due: February 4, 2019
  • ISBN 978-981-13-2705-6
  • Free shipping for individuals worldwide
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Bibliographic Information

Bibliographic Information
Book Title
China-Focused Cases
Book Subtitle
Selected Winners of the CEIBS Global Case Contest
Editors
  • CEIBS Case Center
Copyright
2019
Publisher
Springer Singapore
Copyright Holder
Shanghai Jiao Tong University Press and Springer Nature Singapore Pte Ltd.
eBook ISBN
978-981-13-2706-3
DOI
10.1007/978-981-13-2706-3
Hardcover ISBN
978-981-13-2705-6
Edition Number
1
Number of Pages
XVI, 194
Number of Illustrations
41 b/w illustrations, 24 illustrations in colour
Topics