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Strategic Management - New Rules for Old Europe

Editors: Scholz, Christian, Zentes, Joachim (Eds.)

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  • State-of-the-Art of European Management

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  • ISBN 978-3-8349-9254-3
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About this book

The European market presents numerous opportunities and challenges for business enterprises. In this anthology, lecturers and researchers of Saarland University's Europa-Institut present the latest findings and trends of their most important research topics. They discuss the present state of the art in European management, focussing on the areas of marketing & commerce, finance, human resource management & entrepreneurship, as well as European policy. Important environmental changes like the EU enlargement have been taken into account and the consequential challenges for Old Europe concerning management and policy are identified and analysed.
"Strategic Management - New Rules for Old Europe" addresses researchers, students and executives in the areas of international management, business administration, organisation, marketing, commerce and human resource management.
Univ.-Professor Dr. Christian Scholz holds the chair in Business Administration, in particular Organisation, Human Resource Management and Information Management at Saarland University, Germany. He is Director of the Institute of Management Competence and Director of the Europa-Institut at Saarland University, Germany.
Univ.-Professor Dr. Joachim Zentes holds the chair in Business Administration, in particular Foreign Trade and International Management at Saarland University, Germany. He is Director of the Institute for Commerce & International Marketing and Director of the Europa-Institut at Saarland University, Germany.

About the authors

Univ.-Professor Dr. Christian Scholz holds the chair of Business Administration, especially Organisation, Human Resource Management and Information Management at Saarland University, Germany. He is director of the Institute of Management Competence and director of the Europa-Institut at Saarland University, Germany.
Univ.-Professor Dr. Joachim Zentes holds the chair of Business Administration, especially Foreign Trade and International Management at Saarland University, Germany. He is director of the Institute of Commerce & International Marketing and director of the Europa-Institut at Saarland University.

Reviews

"Insgesamt ließe sich das sehr überzeugende und in jeder Hinsicht empfehlenswerte Buch auch überschreiben mit 'Good Rules für Good Old Europe'." Die Bank, 07/2006

Table of contents (12 chapters)

Table of contents (12 chapters)
  • European Labour Markets: From Low to High Labour Demand Elasticities

    Pages 3-23

    Broll, Univ.-Professor Dr. Udo (et al.)

  • Sense-Making Processes in the Council of Ministers: From the ECSC to the European Constitution

    Pages 25-40

    Woyke, Univ.-Professor Dr. Wichard

  • Accounting in Europe: From National Accounting Charts to Globally Converging Standards

    Pages 41-72

    Küting, Univ.-Professor Dr. Kartheinz (et al.)

  • Banking Supervision in Europe: From Basel I to Basel II

    Pages 73-82

    Bieg, Univ.-Professor Dr. Hartmut (et al.)

  • European Entrepreneurship: From Deterministic Government Policy to Market Experimentation

    Pages 83-119

    Velamuri, Professor Dr. S. Ramakrishna (et al.)

Buy this book

eBook $89.00
price for USA in USD (gross)
  • ISBN 978-3-8349-9254-3
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
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Bibliographic Information

Bibliographic Information
Book Title
Strategic Management - New Rules for Old Europe
Editors
  • Christian Scholz
  • Joachim Zentes
Copyright
2006
Publisher
Gabler Verlag
Copyright Holder
Gabler Verlag | Springer Fachmedien Wiesbaden GmbH, Wiesbaden
eBook ISBN
978-3-8349-9254-3
DOI
10.1007/978-3-8349-9254-3
Edition Number
1
Number of Pages
VIII, 314
Number of Illustrations
32 b/w illustrations
Topics