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The Long Tail of Tourism

Holiday Niches and their Impact on Mainstream Tourism

Editors: Papathanassis, Alexis (Ed.)

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About this book

Over the last decades, mass-tourism and the emergence of the holiday package have transformed recreational travel from a ‘luxury for the few’ to a ‘commodity for the many’. The ever-increasing demand for individuality, enabled by information technologies and the internet, has given rise to numerous, rapidly-expanding holiday niches and a corresponding explosion of specialists. The resulting ‘long tail’ of holiday offerings implies dramatic shifts in the sector’s concentration levels and its competitive dynamics. In order to examine the applicability and validity of this scenario, a number of key holiday niches are examined in terms of their demand development, supplier landscapes, operational challenges and future potential.

About the authors

Prof. Dr. Alexis Papathanassis specialises on Cruise Management and eTourism at the Bremerhaven University of Applied Sciences. He is also the chairman of the Cruise Research Society and Co-Director of the Institute for Maritime Tourism.

Table of contents (22 chapters)

Table of contents (22 chapters)

Buy this book

eBook $64.99
price for USA in USD
  • ISBN 978-3-8349-6231-7
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Softcover $84.99
price for USA in USD
  • ISBN 978-3-8349-3062-0
  • Free shipping for individuals worldwide
  • Immediate ebook access, if available*, with your print order
  • Usually dispatched within 3 to 5 business days.
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Bibliographic Information

Bibliographic Information
Book Title
The Long Tail of Tourism
Book Subtitle
Holiday Niches and their Impact on Mainstream Tourism
Editors
  • Alexis Papathanassis
Copyright
2011
Publisher
Gabler Verlag
Copyright Holder
Gabler Verlag | Springer Fachmedien Wiesbaden GmbH, Wiesbaden
eBook ISBN
978-3-8349-6231-7
DOI
10.1007/978-3-8349-6231-7
Softcover ISBN
978-3-8349-3062-0
Edition Number
1
Number of Pages
X, 220
Number of Illustrations
24 b/w illustrations
Topics

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