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Schriften zum europäischen Management

Innovation Offshoring

From Cost to Growth: Analysis of Innovation Offshoring Strategies with Evidence from European Sponsors and Asian Contract Researchers

Authors: Plankenhorn, Simon

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  • ISBN 978-3-8349-9985-6
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About this book

Over the past years, companies have increasingly specialized and contracted activities to external partners in low-wage countries. While these offshoring contracts are considered to be quite successful in corporate reality, managers are primarily offshoring to realize factor cost advantages and thereby neglect growth opportunities. Why are current offshoring activities focused on efficiency? Could offshoring be also employed as a growth instrument? If yes, how should these projects be prepared, structured and executed?

In addition to classifying the current understanding of the offshoring phenomenon, Simon Plankenhorn examines potential offshoring opportunities for innovation projects – from a conceptual and an empirical perspective. Leading European sponsors in five industries were questioned and confirmed the majority of hypotheses, while two case studies in the Indian clinical trial industry revealed surprising insights into growth oriented offshoring.

About the authors

Dr. Simon Plankenhorn promovierte bei Prof. Dr. Dodo zu Knyphausen-Aufseß an der Otto-Friedrich-Universität Bamberg. Er ist Unternehmensberater bei Roland Berger Strategy Consultants in Zürich und spezialisiert auf die Bereiche Restrukturierung und Innovation, insbesondere in High-Tech Industrien.

Table of contents (7 chapters)

Table of contents (7 chapters)

Buy this book

eBook $84.99
price for USA in USD (gross)
  • ISBN 978-3-8349-9985-6
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Softcover $109.99
price for USA in USD
  • ISBN 978-3-8349-1447-7
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
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Bibliographic Information

Bibliographic Information
Book Title
Innovation Offshoring
Book Subtitle
From Cost to Growth: Analysis of Innovation Offshoring Strategies with Evidence from European Sponsors and Asian Contract Researchers
Authors
Series Title
Schriften zum europäischen Management
Copyright
2009
Publisher
Gabler Verlag
Copyright Holder
Gabler Verlag | Springer Fachmedien Wiesbaden GmbH, Wiesbaden
eBook ISBN
978-3-8349-9985-6
DOI
10.1007/978-3-8349-9985-6
Softcover ISBN
978-3-8349-1447-7
Edition Number
1
Number of Pages
XVII, 346
Topics