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Customer Integration in Industrial Innovation Projects

Authors: Sandmeier, Patricia

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eBook $84.99
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  • ISBN 978-3-8349-9746-3
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  • ISBN 978-3-8349-1035-6
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About this book

The development of product innovations is permanently challenged by the customers’ rapidly evolving demand for new products and technologies. New approaches for integrating customers into the product innovation process are required and have been exemplified in a software engineering context by Extreme Programming.

Patricia Sandmeier demonstrates how a transfer of elements from Extreme Programming to the development practice of industrial products can improve customer integration activities and the innovativeness of the resulting new products. Based on an in-depth case study analysis of two industrial firms and two technical service firms she presents a conceptual model for the integration of customer contributions into the product innovation process. Finally, the author proposes a product innovation process based on discrete product development steps as well as a ‘customer-centered innovation cell’ enabling the development of truly innovative product solutions together with customers.

About the authors

Dr. Patricia Sandmeier promovierte bei Prof. Dr. Oliver Gassmann am Institut für Technologiemanagement der Universität St. Gallen, Schweiz. Sie ist Vorstandsassistentin bei ABB Schweiz.

Table of contents (7 chapters)

Table of contents (7 chapters)

Buy this book

eBook $84.99
price for USA in USD
  • ISBN 978-3-8349-9746-3
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Softcover $109.99
price for USA in USD
  • ISBN 978-3-8349-1035-6
  • Free shipping for individuals worldwide
  • Institutional customers should get in touch with their account manager
  • Covid-19 shipping restrictions
  • Usually ready to be dispatched within 3 to 5 business days, if in stock
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Bibliographic Information

Bibliographic Information
Book Title
Customer Integration in Industrial Innovation Projects
Authors
Copyright
2008
Publisher
Gabler Verlag
Copyright Holder
Gabler Verlag | Springer Fachmedien Wiesbaden GmbH, Wiesbaden
eBook ISBN
978-3-8349-9746-3
DOI
10.1007/978-3-8349-9746-3
Softcover ISBN
978-3-8349-1035-6
Edition Number
1
Number of Pages
XIX, 268
Topics