Business, Economics, and Law

Financial Communication in Small and Medium-Sized Enterprises

Patents in Financial Communication

Authors: Zureck, Alexander

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  • Publication in the field of economic sciences

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eBook $59.99
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  • ISBN 978-3-658-07487-6
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Softcover $79.99
price for USA in USD
  • ISBN 978-3-658-07486-9
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About this book

To ensure refinancing opportunities for SMEs, answers for bridging the information gap between investor and company are needed; in this context, capital markets are becoming increasingly important. Alexander Zureck focuses on patents as an example of intangible assets and on their importance for the financial communication between SMEs and the capital market. A positive correlation between patent application and stock price development underscores the importance of patents. Based on his findings, the author recommends to take patents and other intangible assets into company's financial communication.

About the authors

While Alexander Zureck studied business administration at FOM University of Applied Sciences, he worked in market research and in a bank. Today, he works for the FOM University of Applied Sciences in the field of financial research and he consults small and medium-sized enterprises.

Table of contents (6 chapters)

Table of contents (6 chapters)

Buy this book

eBook $59.99
price for USA in USD
  • ISBN 978-3-658-07487-6
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Softcover $79.99
price for USA in USD
  • ISBN 978-3-658-07486-9
  • Free shipping for individuals worldwide
  • Institutional customers should get in touch with their account manager
  • Covid-19 shipping restrictions
  • Usually ready to be dispatched within 3 to 5 business days, if in stock
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Bibliographic Information

Bibliographic Information
Book Title
Financial Communication in Small and Medium-Sized Enterprises
Book Subtitle
Patents in Financial Communication
Authors
Series Title
Business, Economics, and Law
Copyright
2015
Publisher
Gabler Verlag
Copyright Holder
Springer Fachmedien Wiesbaden
eBook ISBN
978-3-658-07487-6
DOI
10.1007/978-3-658-07487-6
Softcover ISBN
978-3-658-07486-9
Series ISSN
2625-6959
Edition Number
1
Number of Pages
XXI, 95
Number of Illustrations
15 b/w illustrations
Topics