European Communication Council Report

E-Conomics

Strategies for the Digital Marketplace

Authors: Zerdick, A., Schrape, K., Artope, A., Goldhammer, K., Lange, U., Vierkant, E., Lopez-Escobar, E., Silverstone, R.

Editors: European Communication Council, (ECC) (Ed.)

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  • No other book covers the subject of E-Conomics, the Internet economy like this one. Leading experts contributed directly or in discussion with the experts to this outstanding and unique focus on the European market and its basis, a great deal of data, including a recent study by PROGNOS.

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eBook $74.99
price for USA in USD
  • ISBN 978-3-642-86482-7
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
About this book

The Internet transformed the landscape of world economy. E-conomics provides readers a roadmap to this new landscape, a systematic reference guide to economics in the information age and serves as the first textbook available. Scientists in communication economics from the U.S. and Europe have collaborated to provide an in-depth analysis of the Internet revolution, showing how the rules of the game have changed in an economy trading information instead of industrial goods. E-conomics focuses on the European telecommunications industry and features strategies for a successful Network Economy, as well as an emphasis on network infrastructure and the importance of compatible technological standards. Some perspectives given in 1998, when the original version appeared, became reality since. This book is essential reading for economists and business strategists requiring an understanding of the dynamics of electronic commerce. The underlying data was kept up to date.

Table of contents (8 chapters)

Table of contents (8 chapters)

Buy this book

eBook $74.99
price for USA in USD
  • ISBN 978-3-642-86482-7
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
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Bibliographic Information

Bibliographic Information
Book Title
E-Conomics
Book Subtitle
Strategies for the Digital Marketplace
Authors
Editors
  • (ECC) European Communication Council
Series Title
European Communication Council Report
Copyright
2000
Publisher
Springer-Verlag Berlin Heidelberg
Copyright Holder
Springer-Verlag Berlin Heidelberg
eBook ISBN
978-3-642-86482-7
DOI
10.1007/978-3-642-86482-7
Edition Number
1
Number of Pages
336
Number of Illustrations
914 illustrations in colour
Topics