Overview
- Recent research in Media and Metamedia Management
- Results of the I XESCOM International Symposium on Communication Management FROM MEDIA TO METAMEDIA, held November 27th & 28th, 2015 at Santiago de Compostela, Spain
- Covers the subject from the threefold perspective of the media, as the main industrial and economic players in present---day society; of the media scene, which is suffering the technological transformation; and of the corporate and institutional organizations, whose strategic objective is to be involved in the social mediation processes
- day society; of the media scene, which is suffering the technological transformation; and of the corporate and institutional organizations, whose strategic objective is to be involved in the social mediation processes
- Includes supplementary material: sn.pub/extras
Part of the book series: Advances in Intelligent Systems and Computing (AISC, volume 503)
Access this book
Tax calculation will be finalised at checkout
Other ways to access
Table of contents (66 papers)
-
Front Matter
-
New Media in the Digital Era
-
Front Matter
-
-
Journalism and Cyberjournalism
-
Front Matter
-
Keywords
About this book
Media and Metamedia Management has contributions from seven prestigious experts, who offer their expertise and the view from their vantage point on communication, journalism, advertising, audiovisual, and corporate, political, and digital communication, paying special attention to the role of new technologies, the Internet and social networks, also from an ethics and legal dimension.
A total of 118 authors belonging to 31 universities from Spain, Portugal, England and Ecuador have contributed to this book edited, coordinated and introduced by professors Francisco Campos-Freire and Xosé López-García, from the University of Santiago de Compostela, José Rúas-Araújo, from the University of Vigo, and Valentín A. Martínez-Fernández, from the University of A Coruña.
Readers may also enjoy 66 articles, grouped into diverse chapters, on Journalism and cyberjournalism, audiovisual sector and media economy, corporate and institutional communication, and new media and metamedia.
Editors and Affiliations
Bibliographic Information
Book Title: Media and Metamedia Management
Editors: Francisco Campos Freire, Xosé Rúas Araújo, Valentín Alejandro Martínez Fernández, Xosé López García
Series Title: Advances in Intelligent Systems and Computing
DOI: https://doi.org/10.1007/978-3-319-46068-0
Publisher: Springer Cham
eBook Packages: Engineering, Engineering (R0)
Copyright Information: Springer International Publishing Switzerland 2017
Softcover ISBN: 978-3-319-46066-6Published: 24 November 2016
eBook ISBN: 978-3-319-46068-0Published: 21 November 2016
Series ISSN: 2194-5357
Series E-ISSN: 2194-5365
Edition Number: 1
Number of Pages: XXXV, 515
Number of Illustrations: 54 b/w illustrations
Topics: Computational Intelligence, Artificial Intelligence, Communications Engineering, Networks, Printing and Publishing