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Mobility-as-a-Service

The Convergence of Automotive and Mobility Industries

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  • © 2021

Overview

  • Examines Mobility-as-a-Service from an automotive industry viewpoint
  • Analyses how business, societal, political and generational changes impact the future of the automotive and mobility industry
  • Provides strategic imperatives for the automotive industry

Part of the book series: Management for Professionals (MANAGPROF)

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Table of contents (6 chapters)

Keywords

About this book

The advent of mobility-as-a-service and the disruption of the automotive industry are both overlapping and fuelled by the same developments and thus raise a very fundamental question: are we at peak car? Based on the author’s extensive field research, academic study, and professional experience, this book explores this very question as well as the underlying social, economic, generational, and regulatory changes that lead to a new mobility regime. Through rich descriptions of established OEMs and mobility start-ups, it discusses the current forms of mobility and the promise of autonomous technology. It further explores the strategic dimension of these developments so as to navigate and succeed within the disruptive and ever-changing environment of mobility services.



Authors and Affiliations

  • Nuertingen-Geislingen University, Geislingen, Germany

    Malte Ackermann

About the author

Malte Ackermann is the Professor for 'Mobility-as-a-Service' at Nuertingen-Geislingen University, Germany. Previously at Daimler, he led the introduction of car2go to the Chinese market and held project management positions at Daimler Financial Services. Before his professional career at Daimler, he was also a co-founder of a marketing agency, a start-up consultant and a product owner in a software firm.

Bibliographic Information

  • Book Title: Mobility-as-a-Service

  • Book Subtitle: The Convergence of Automotive and Mobility Industries

  • Authors: Malte Ackermann

  • Series Title: Management for Professionals

  • DOI: https://doi.org/10.1007/978-3-030-75590-4

  • Publisher: Springer Cham

  • eBook Packages: Business and Management, Business and Management (R0)

  • Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2021

  • Hardcover ISBN: 978-3-030-75589-8Published: 06 July 2021

  • Softcover ISBN: 978-3-030-75592-8Published: 07 July 2022

  • eBook ISBN: 978-3-030-75590-4Published: 05 July 2021

  • Series ISSN: 2192-8096

  • Series E-ISSN: 2192-810X

  • Edition Number: 1

  • Number of Pages: IX, 129

  • Number of Illustrations: 54 b/w illustrations

  • Topics: Automotive Industry, Services, Business and Management, general

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