40% off Popular Science books & eBooks—Save on general interest titles now!

Postdisciplinary Studies in Discourse

Discourses of Cycling, Road Users and Sustainability

An Ecolinguistic Investigation

Authors: Caimotto, M. Cristina

Free Preview
  •  
  • Investigates narratives of conflict in four case study examples of cycling promotion texts
  •  
  • Proposes a new, more positive, way of framing and envisaging cycling and cyclists
  •  
  • Highlights how studies from other fields often focus on language-related issues in their analyses
see more benefits

Buy this book

eBook $44.99
price for USA in USD
  • ISBN 978-3-030-44026-8
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $59.99
price for USA in USD
  • ISBN 978-3-030-44025-1
  • Free shipping for individuals worldwide
  • Institutional customers should get in touch with their account manager
  • Covid-19 shipping restrictions
  • Usually ready to be dispatched within 3 to 5 business days, if in stock
About this book

This book employs a Critical Discourse Studies (CDS) framework to examine cycling mobility, marking a new turn in ecolinguistic discourse analysis. The author focuses specifically on environment-related arguments concerning the promotion of higher levels of cycling, mainly as a means of transport, and investigates the “US vs. “THEM” narratives present in many discourses about road users. Analysing newspaper articles, institutional documents and spoken interviews, the author searches for a positive new discourse that would inspire and encourage cycling as a habitual means of transport, rather than simply exposing ecologically destructive discourse. The book will be of interest to scholars of discourse and ecolinguistics, as well as contributing to the lively debate about how to increase cycling in fields such as sustainability, sociology, transport planning and management.


        

About the authors

M. Cristina Caimotto is Assistant Professor of English Linguistics and Translation at the University of Turin, Italy. Her research interests include political discourse and environmental discourse, with a focus on ideology. She is also a cycling advocate. 

       

      


Reviews

“The books helps us to wield the power of language in order to unlock the potential of the humble bicycle for true transformative change of our mobility system. ... If you work in cycling activism or policy making, the book offers a valuable source of reflection on how you do and can use language. For scholars that study cycling, Caimotto offers valuable tools to study the influence of narratives and discourses in resisting change towards more cycling-oriented policies.” (Urban Cycling Institute, urbancyclinginstitute.com, November 16, 2020)
"Read this book if you’d like to know why cycling is not promoted enough, in spite of all the evidence we already have on how beneficial it is. It’s about the language." --Esther Anaya Boig, Imperial College London, UK
"As a transport mode, cycling has many benefits and yet is in many countries bedevilled by stigma and stereotyping. This makes it a fruitful topic for critical discourse analysis, as in this fascinating discussion of documents ranging from European policy papers to newspaper articles on a road traffic collision." --Rachel Aldred, University of Westminster, UK

Table of contents (8 chapters)

Table of contents (8 chapters)

Buy this book

eBook $44.99
price for USA in USD
  • ISBN 978-3-030-44026-8
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $59.99
price for USA in USD
  • ISBN 978-3-030-44025-1
  • Free shipping for individuals worldwide
  • Institutional customers should get in touch with their account manager
  • Covid-19 shipping restrictions
  • Usually ready to be dispatched within 3 to 5 business days, if in stock
Loading...

Recommended for you

Loading...

Bibliographic Information

Bibliographic Information
Book Title
Discourses of Cycling, Road Users and Sustainability
Book Subtitle
An Ecolinguistic Investigation
Authors
Series Title
Postdisciplinary Studies in Discourse
Copyright
2020
Publisher
Palgrave Macmillan
Copyright Holder
The Editor(s) (if applicable) and The Author(s)
eBook ISBN
978-3-030-44026-8
DOI
10.1007/978-3-030-44026-8
Hardcover ISBN
978-3-030-44025-1
Edition Number
1
Number of Pages
XV, 146
Number of Illustrations
2 b/w illustrations, 1 illustrations in colour
Topics