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Social Media and Elections in Africa, Volume 1

Theoretical Perspectives and Election Campaigns

Editors: Ndlela, Martin, Mano, Winston (Eds.)

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  • Exhibits the increasing presence of social media within political campaigns and electoral processes across Africa
  • Utilizes case studies from different countries in Africa to underline the widespread impact of new media ecologies on African politics
  • Highlights how emerging forms of information distortion are undermining electoral democracy in Africa
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  • ISBN 978-3-030-30553-6
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Hardcover $119.99
price for USA in USD
  • ISBN 978-3-030-30552-9
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About this book

This book brings together fresh evidence and new theoretical frameworks in a unique analysis of the increasing role of social media in political campaigns and electoral processes across Africa. Supported by contemporary and historical cases studies, it engages with the main drives behind the various appropriations of social media for election campaigns, organization, and voter mobilization. Contributors in this volume delve into changing and complex aspects of social media, offering an appraisal of theoretical perspectives and examining fascinating case studies which social media use is redefining elections across Africa. Contributions show that new media ecologies are resulting in new policy regimes, user behaviors, and communication models that have implications for electoral processes. The book also provides preliminary analysis of emerging forms of algorithm-driven campaigns, fake news, information distortions and other methods that undermine electoral democracy in Africa.

About the authors

Martin N. Ndlela is Associate Professor at the School of Business and Social Sciences, Inland Norway University of Applied Sciences, and Research Associate at the Department of Strategic Communication at the University of Johannesburg, South Africa. He is a co-editor of the Journal of African Media Studies.

Winston Mano is Reader and member of the Communication Research Institute’s Global Media Research Network. Mano is also the Principal Editor of the Journal of African Media Studies and a Senior Research Fellow at the University of Johannesburg, South Africa.

Reviews

“Ndlela and Mano’s book provides an original contribution to its field. The contributions deliver fresh and lively analysis of social media and elections in Africa, and are all-encompassing and comprehensive in their range.” (Bruce Mutsvairo, Professor of Journalism, Auburn University, USA)

Table of contents (11 chapters)

Table of contents (11 chapters)
  • The Changing Face of Election Campaigning in Africa

    Pages 1-12

    Ndlela, Martin N. (et al.)

  • Social Media Algorithms, Bots and Elections in Africa

    Pages 13-37

    Ndlela, Martin N.

  • Directions of Political Communication in Africa: Methodology for the Search of an African Model and Epistemology

    Pages 39-60

    Ijere, Thomas C.

  • Alternative Responses to Presidential Tweets on Elections in Africa: A New Counter Power?

    Pages 61-73

    Mano, Winston

  • Tweeting the July 2018 Elections in Zimbabwe

    Pages 75-96

    Munoriyarwa, Allen (et al.)

Buy this book

eBook $89.00
price for USA in USD (gross)
  • ISBN 978-3-030-30553-6
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $119.99
price for USA in USD
  • ISBN 978-3-030-30552-9
  • Free shipping for individuals worldwide
  • Immediate ebook access, if available*, with your print order
  • Usually dispatched within 3 to 5 business days.
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Bibliographic Information

Bibliographic Information
Book Title
Social Media and Elections in Africa, Volume 1
Book Subtitle
Theoretical Perspectives and Election Campaigns
Editors
  • Martin Ndlela
  • Winston Mano
Copyright
2020
Publisher
Palgrave Macmillan
Copyright Holder
The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG
eBook ISBN
978-3-030-30553-6
DOI
10.1007/978-3-030-30553-6
Hardcover ISBN
978-3-030-30552-9
Edition Number
1
Number of Pages
XV, 237
Number of Illustrations
4 b/w illustrations
Topics

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