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John Pearce and the Rise of the Mass Food Market in London, 1870–1930

Authors: Gutzke, David W.

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  • Examines the rise of the mass food market in London through the career of John Pearce, the pioneering businessman behind Pearce & Plenty
  • Illuminates the revolution in consumption practices that occurred over a half century through the rise of mass food retailing
  • Appeals to scholars of the history of food and consumption, business history, and the history of Victorian England
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eBook $79.99
price for USA in USD (gross)
  • ISBN 978-3-030-27095-7
  • Digitally watermarked, DRM-free
  • Included format: PDF, EPUB
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $99.99
price for USA in USD
  • ISBN 978-3-030-27094-0
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
About this book

At the center of sweeping change to food retailing practices in Victorian and Edwardian England lies one man: John Pearce. An innovative businessman and a quintessential rags-to-riches success story, Pearce was at the forefront of the rise of the mass food market in London. With his catering company Pearce & Plenty, he fed millions of workers who wanted fast, nutritious, and tasty food. David W. Gutzke mines a wide range of primary sources to offer a portrait of a pivotal figure in London and a leader of the temperance catering movement who had “done more than can be readily recognised to render London a sober city.”  By studying Pearce’s companies as well as those of his competitors, this book documents a half century of changing consumption habits in London.

About the authors

David W. Gutzke is Distinguished Professor of History at Missouri State University, USA. He is the author of seven books, including monographs entitled Women Drinking Out in Britain since the Early Twentieth Century, Pubs and Progressives: Reinventing the Public House in England, and The Roadhouse Comes to Britain

Table of contents (10 chapters)

Table of contents (10 chapters)

Buy this book

eBook $79.99
price for USA in USD (gross)
  • ISBN 978-3-030-27095-7
  • Digitally watermarked, DRM-free
  • Included format: PDF, EPUB
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $99.99
price for USA in USD
  • ISBN 978-3-030-27094-0
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
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Bibliographic Information

Bibliographic Information
Book Title
John Pearce and the Rise of the Mass Food Market in London, 1870–1930
Authors
Copyright
2019
Publisher
Palgrave Macmillan
Copyright Holder
The Editor(s) (if applicable) and The Author(s)
eBook ISBN
978-3-030-27095-7
DOI
10.1007/978-3-030-27095-7
Hardcover ISBN
978-3-030-27094-0
Edition Number
1
Number of Pages
XV, 257
Number of Illustrations
11 b/w illustrations, 10 illustrations in colour
Topics