Happy Holidays—Our $30 Gift Card just for you, and books ship free! Shop now>>

Accurate Case Outcome Modeling

Entrepreneur Policy, Management, and Strategy Applications

Editors: Woodside, Arch G. (Ed.)

Free Preview
  • Includes data sets so that readers can replicate findings presented in the text, and can go on to  test additional theories
  • Challenges the dominant trend in business and management of writing two-directional variable hypotheses
  • Illustrates theory construction through application in a range of spaces, from project management, to entrepreneurship, to human resources
see more benefits

Buy this book

eBook $109.00
price for USA in USD (gross)
  • ISBN 978-3-030-26818-3
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $139.99
price for USA in USD
  • ISBN 978-3-030-26817-6
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
About this book

This volume advocates accurate case outcome prediction that does not rely on symmetric modeling. To that end, it provides theory construction and testing applications in several sub-disciplines of business and the social sciences to illustrate how to move away from symmetric theory construction. Each chapter constructs case outcome theory and includes empirical analysis of outcomes. Chapter 1 provides a foundation of symmetric variable directional-relationship theory construction and null hypothesis significance testing versus asymmetric case outcome theory construction and somewhat precise outcome testing, while Chapters 2–6 investigate these principles through a range of applications.

This volume will be very useful to researchers and professionals in manufacturing, service, consulting, management, marketing, organizational studies, and more. It will also be an excellent resource for advanced statistics students in building and testing case outcome models. Data sets are included so that readers can replicate findings presented in each chapter, and grow to present and test additional theories.

About the authors

​Arch G. Woodside is visiting research professor, Coastal Carolina University, USA; distinguished university professor, Yonsei University, Yonsei Frontier Lab, Seoul, ROK; and honorary professor of marketing, Curtin University, Australia. He is the editor in chief of the Journal of Global Scholars of Marketing Science and editor of Advances in Culture, Tourism, and Hospitality Research. Research articles (co)authored by Dr. Woodside appear in 55 hospitality, management, marketing, psychology, and tourism journals. His book publications include Brand Choice Revealing Customers' Unconscious-Automatic and Strategic Thinking Processes (with Randolph J. Trappey III, Palgrave 2004); The Complexity Turn (ed., Springer 2017); and Incompetency and Competency Training: Improving Executive Skills in Sensemaking, Framing Issues, and Making Choices (with Rouxelle de Villiers and Roger Marshall, Springer 2016).

Table of contents (6 chapters)

Table of contents (6 chapters)
  • Matching Case Identification Hypotheses and Case-Level Data Analysis

    Pages 1-24

    Woodside, Arch G.

  • Constructing Algorithms for Forecasting High (Low) Project Management Performance

    Pages 25-55

    Awe, Olajumoke A. (et al.)

  • Accurate Outcome Performance Screening in Strategic Management

    Pages 57-94

    Nagy, Gábor (et al.)

  • Modeling Human Resource Outcomes

    Pages 95-114

    Spivack, April J. (et al.)

  • Customers’ Assessments of Retail Traditional Local Markets: Strategy Outcome Performance Screening

    Pages 115-183

    Jung, Jaesuk (et al.)

Buy this book

eBook $109.00
price for USA in USD (gross)
  • ISBN 978-3-030-26818-3
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $139.99
price for USA in USD
  • ISBN 978-3-030-26817-6
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Loading...

Recommended for you

Loading...

Bibliographic Information

Bibliographic Information
Book Title
Accurate Case Outcome Modeling
Book Subtitle
Entrepreneur Policy, Management, and Strategy Applications
Editors
  • Arch G. Woodside
Copyright
2019
Publisher
Springer International Publishing
Copyright Holder
Springer Nature Switzerland AG
eBook ISBN
978-3-030-26818-3
DOI
10.1007/978-3-030-26818-3
Hardcover ISBN
978-3-030-26817-6
Edition Number
1
Number of Pages
XVII, 255
Number of Illustrations
5 b/w illustrations, 39 illustrations in colour
Topics