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Applied Statistics and Multivariate Data Analysis for Business and Economics

A Modern Approach Using SPSS, Stata, and Excel

Authors: Cleff, Thomas

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  • Offers a broad overview of the most important statistical and multivariate methods
  • Uses Excel, SPSS, and Stata, showing readers how to perform even complex data analyses independently
  • Includes a wealth of numerical examples and exercises
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eBook $79.99
price for USA in USD (gross)
  • ISBN 978-3-030-17767-6
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $99.99
price for USA in USD
  • ISBN 978-3-030-17766-9
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
About this Textbook

This textbook will familiarize students in economics and business, as well as practitioners, with the basic principles, techniques, and applications of applied statistics, statistical testing, and multivariate data analysis. Drawing on practical examples from the business world, it demonstrates the methods of univariate, bivariate, and multivariate statistical analysis. The textbook covers a range of topics, from data collection and scaling to the presentation and simple univariate analysis of quantitative data, while also providing advanced analytical procedures for assessing multivariate relationships. Accordingly, it addresses all topics typically covered in university courses on statistics and advanced applied data analysis. In addition, it does not limit itself to presenting applied methods, but also discusses the related use of Excel, SPSS, and Stata.

About the authors

Thomas Cleff is a Professor of Quantitative Methods for Business and Economics at Pforzheim University, Germany, and a Research Associate at the Centre for European Economic Research (ZEW), Mannheim, Germany. Since joining Pforzheim University in 2000, Cleff has spearheaded the development of an international dual-degree program, was appointed Vice Dean in 2012 and Dean of the Business School in 2014. He is an expert on international accreditation and partnership programmes between institutions of higher education. In 2013, he became a board member at the Network of International Business and Economic Schools (NIBES), and a member of the international advisory board at the South American Education Quality Accreditation Agency (EQUAA); in 2016 he joined the AACSB Initial Accreditation Committee. He has served as a Visiting Professor at several universities, including ESCEM Tours-Poitiers, France; Simon Fraser University, Vancouver, Canada; TEC de Monterrey, Mexico; and Gadjah Mada University, Indonesia.

 Cleff holds degrees in Economics and Management from Pantheon-Sorbonne University, France and the University of Wuppertal, Germany. He was a Senior Researcher at the Centre for European Economic Research (ZEW) in Mannheim from 1997 to 2000, where he led a variety of international research projects in the fields of innovation and strategic management. His main research interests are in international marketing, white-collar crime, brand research, innovation, and industry studies. 


Table of contents (14 chapters)

Table of contents (14 chapters)

Buy this book

eBook $79.99
price for USA in USD (gross)
  • ISBN 978-3-030-17767-6
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $99.99
price for USA in USD
  • ISBN 978-3-030-17766-9
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
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Bibliographic Information

Bibliographic Information
Book Title
Applied Statistics and Multivariate Data Analysis for Business and Economics
Book Subtitle
A Modern Approach Using SPSS, Stata, and Excel
Authors
Copyright
2019
Publisher
Springer International Publishing
Copyright Holder
Springer Nature Switzerland AG
eBook ISBN
978-3-030-17767-6
DOI
10.1007/978-3-030-17767-6
Hardcover ISBN
978-3-030-17766-9
Edition Number
1
Number of Pages
XXIII, 474
Number of Illustrations
159 b/w illustrations, 110 illustrations in colour
Topics