Skip to main content
SpringerLink
Log in
Book cover

Market-Value Pricing

Definitions, Concepts, and Processes for Market-Value Centric Pricing

  • Book
  • © 2019
Download book PDF
Download book EPUB

Overview

Authors:
  1. Gabriel Steinhardt

    1. Blackblot, Caesarea, Israel

    View author publications

    You can also search for this author in PubMed   Google Scholar

  • Gives an overview over different concepts and models of pricing
  • Introduces the Blackblot Market-Value Pricing™ Model
  • Provides readers with tools to improve pricing strategies

Part of the book series: SpringerBriefs in Business (BRIEFSBUSINESS)

Buy print copy

Softcover Book USD 64.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Table of contents (6 chapters)

  1. Front Matter

    Pages i-xiii
    Download chapter PDF

  2. Pricing Fundamentals

    • Gabriel Steinhardt
    Pages 1-3
    Download chapter PDF

  3. Value Concept

    • Gabriel Steinhardt
    Pages 5-9
    Download chapter PDF

  4. Pricing Influencers

    • Gabriel Steinhardt
    Pages 11-18
    Download chapter PDF

  5. MVP Model

    • Gabriel Steinhardt
    Pages 19-43
    Download chapter PDF

  6. Blackblot Market-Value Pricing™ Model Glossary

    • Gabriel Steinhardt
    Pages 45-49
    Download chapter PDF

  7. Blackblot Market-Value Pricing™ (MVP) Model

    • Gabriel Steinhardt
    Pages 51-52
    Download chapter PDF
Back to top

Keywords

About this book

This book highlights essential concepts, models, and processes that help those responsible for making pricing decisions – whether professionally or privately – to effectively engage in product pricing activities. 
Novel, straightforward and clearly structured, the Blackblot Market-Value Pricing™ Model (MVP Model), introduced in this book, employs a market-value-centric pricing process that offers step-by-step guidance on the managerial decisions that help determine a product’s price. 
This intentionally succinct, highly readable, and practical book provides practitioners with the knowledge and tools they need in order to approach pricing activities in an organized and efficient manner. 



Authors and Affiliations

  • Blackblot, Caesarea, Israel

    Gabriel Steinhardt

About the author

Gabriel Steinhardt is Blackblot's founder and CEO, and a recognized international technology product management expert, author, lecturer, and developer of practical tools and methodologies that increase product managers' productivity.  A marketing and information systems MBA with over two decades of experience in product management with technology products, Gabriel has assumed diverse leadership roles with major corporations and startups in marketing, product management, and technical undertakings. Gabriel is the developer of the Blackblot Product Manager's Toolkit® (PMTK) product management methodology, a globally adopted best practice.

Bibliographic Information

  • Book Title: Market-Value Pricing

  • Book Subtitle: Definitions, Concepts, and Processes for Market-Value Centric Pricing

  • Authors: Gabriel Steinhardt

  • Series Title: SpringerBriefs in Business

  • DOI: https://doi.org/10.1007/978-3-030-10734-5

  • Publisher: Springer Cham

  • eBook Packages: Business and Management, Business and Management (R0)

  • Copyright Information: The Author(s), under exclusive license to Springer Nature Switzerland AG 2019

  • Softcover ISBN: 978-3-030-10733-8Published: 19 February 2019

  • eBook ISBN: 978-3-030-10734-5Published: 31 January 2019

  • Series ISSN: 2191-5482

  • Series E-ISSN: 2191-5490

  • Edition Number: 1

  • Number of Pages: XIII, 52

  • Number of Illustrations: 16 b/w illustrations

  • Topics: Marketing, Business Finance, Innovation/Technology Management, Project Management

Publish with us

Policies and ethics

Back to top

Search

Navigation