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East Asian Popular Culture

Shōjo Across Media

Exploring "Girl" Practices in Contemporary Japan

Editors: Berndt, Jaqueline, Nagaike, Kazumi, Ogi, Fusami (Eds.)

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  • Revisits shōjo/shōjo-ness in its fundamentally mediatic constitution
  • Illuminates the recent conceptual shift of shōjo from social representation to code and performative practice
  • Presents cross-media investigations focused on gendered genres, character types and characterizations as well as fan-cultural mediations
  • Edited by Japan-based pioneers of manga studies and shōjo research
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eBook $89.00
price for USA in USD (gross)
  • ISBN 978-3-030-01485-8
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $119.99
price for USA in USD
  • ISBN 978-3-030-01484-1
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
About this book

Since the 2000s, the Japanese word shōjo has gained global currency, accompanying the transcultural spread of other popular Japanese media such as manga and anime. The term refers to both a character type specifically, as well as commercial genres marketed to female audiences more generally. Through its diverse chapters this edited collection introduces the two main currents of shōjo research: on the one hand, historical investigations of Japan’s modern girl culture and its representations, informed by Japanese-studies and gender-studies concerns; on the other hand, explorations of the transcultural performativity of shōjo as a crafted concept and affect-prone code, shaped by media studies, genre theory, and fan-culture research.

While acknowledging that shōjo has mediated multiple discourses throughout the twentieth century—discourses on Japan and its modernity, consumption and consumerism, non-hegemonic gender, and also technology—this volume shifts the focus to shōjo mediations, stretching from media by and for actual girls, to shōjo as media. As a result, the Japan-derived concept, while still situated, begins to offer possibilities for broader conceptualizations of girlness within the contemporary global digital mediascape.

About the authors

Jaqueline Berndt is Professor of Japanese Studies at Stockholm University, Sweden. She has been involved in the formation of academic Manga Studies in Japan since the early 2000s. Her research interest in manga has been shaped primarily by Art, Media, and Exhibition Studies.

Kazumi Nagaike is Professor of Japanese Culture at Oita University, Japan. She is widely known for her English-language publications on Japan-derived male-male erotic narratives created by and for women, particularly boys’ love manga and literary cross-dressing fantasies.

Fusami Ogi is Professor of English at Chikushi Jogakuen University, Japan. She has made her mark beyond Japan, with publications covering the pioneering women artists who have been remembered in manga history as the Magnificent 49ers. For many years, she headed the publicly funded Women’s MANGA Research Project, which gave rise to this volume.

Table of contents (15 chapters)

Table of contents (15 chapters)
  • Introduction: Shōjo Mediations

    Pages 1-21

    Berndt, Jaqueline

  • Romance of the Taishō Schoolgirl in Shōjo Manga: Here Comes Miss Modern

    Pages 25-48

    Freedman, Alisa

  • Redefining Shōjo and Shōnen Manga Through Language Patterns

    Pages 49-82

    Unser-Schutz, Giancarla

  • Shōjo Manga Beyond Shōjo Manga: The “Female Mode of Address” in Kabukumon

    Pages 83-105

    Antononoka, Olga

  • Practicing Shōjo in Japanese New Media and Cyberculture: Analyses of the Cell Phone Novel and Dream Novel

    Pages 109-132

    Nagaike, Kazumi (et al.)

Buy this book

eBook $89.00
price for USA in USD (gross)
  • ISBN 978-3-030-01485-8
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $119.99
price for USA in USD
  • ISBN 978-3-030-01484-1
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
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Bibliographic Information

Bibliographic Information
Book Title
Shōjo Across Media
Book Subtitle
Exploring "Girl" Practices in Contemporary Japan
Editors
  • Jaqueline Berndt
  • Kazumi Nagaike
  • Fusami Ogi
Series Title
East Asian Popular Culture
Copyright
2019
Publisher
Palgrave Macmillan
Copyright Holder
The Editor(s) (if applicable) and The Author(s)
eBook ISBN
978-3-030-01485-8
DOI
10.1007/978-3-030-01485-8
Hardcover ISBN
978-3-030-01484-1
Edition Number
1
Number of Pages
XIX, 397
Number of Illustrations
3 b/w illustrations, 8 illustrations in colour
Topics