Contemporary Religion and Popular Culture

American Televangelism and Participatory Cultures

Fans, Brands, and Play With Religious "Fakes"

Authors: Bekkering, Denis J.

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  • Offers a new way of looking at television preaching, as it focuses on unintended fans of televangelists – individuals who found these preachers amusing rather than uplifting
  • Challenges research on religion and “new” media by highlighting analog “alternative” media
  •  Reorients research on religion and popular culture to focus more closely on how people actually use religious media
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eBook $69.99
price for USA in USD (gross)
  • ISBN 978-3-030-00575-7
  • Digitally watermarked, DRM-free
  • Included format: PDF, EPUB
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $89.99
price for USA in USD
  • ISBN 978-3-030-00574-0
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
About this book

This book examines unintended participatory cultures and media surrounding the American televangelists Robert Tilton and Tammy Faye Bakker-Messner. It brings to light heavily ironic fan followings; print, audio, and video projects; public access television parodies; and other comedic participatory practices associated with these controversial preachers from the 1980s onwards. For Tilton’s ministry, some of these activities and artifacts would prove irksome and even threatening, particularly an analog video remix turned online viral sensation. In contrast, Bakker-Messner’s “campy” fans – gay men attracted to her “ludicrous tragedy” – would provide her unexpected opportunities for career rehabilitation.

 Denis J. Bekkering challenges “supply-side” religious economy and branding approaches, suggestions of novelty in religion and “new” media studies, and the emphasis on sincere devotion in research on religion and fandom. He also highlights how everyday individuals have long participated in public negotiations of Christian authenticity through tongue-in-cheek play with purported religious “fakes.”


About the authors

Denis J. Bekkering received his Ph.D. in Religious Studies from the University of Waterloo. He has previously published work in Culture and Religion, Studies in Religion, and the Journal of Religion and Popular Culture.

Table of contents (7 chapters)

  • Introduction

    Bekkering, Denis J.

    Pages 1-18

  • Robert Tilton, Ironic Fans, and Fake Religions

    Bekkering, Denis J.

    Pages 19-46

  • A Fan Club, a Fart Tape, and a Tabloid Scandal

    Bekkering, Denis J.

    Pages 47-73

  • From the Margins to the Mainstream: Recreational Christianity and a Viral Rebranding

    Bekkering, Denis J.

    Pages 75-114

  • Tammy Faye Bakker, Campy Fandom, and Ludicrous Tragedy

    Bekkering, Denis J.

    Pages 115-150

Buy this book

eBook $69.99
price for USA in USD (gross)
  • ISBN 978-3-030-00575-7
  • Digitally watermarked, DRM-free
  • Included format: PDF, EPUB
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $89.99
price for USA in USD
  • ISBN 978-3-030-00574-0
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
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Bibliographic Information

Bibliographic Information
Book Title
American Televangelism and Participatory Cultures
Book Subtitle
Fans, Brands, and Play With Religious "Fakes"
Authors
Series Title
Contemporary Religion and Popular Culture
Copyright
2018
Publisher
Palgrave Macmillan
Copyright Holder
The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG
eBook ISBN
978-3-030-00575-7
DOI
10.1007/978-3-030-00575-7
Hardcover ISBN
978-3-030-00574-0
Edition Number
1
Number of Pages
IX, 228
Topics