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9783658077679

Allgemeine Betriebswirtschaftslehre

Dieses bewährte Lehrbuch gibt eine umfassende und sehr gut verständliche Einführung in alle unternehmerischen Funktionen aus managementorientierter Sicht.

Künstliche Intelligenz für Sales, Marketing und Service

So gelingt der Umstieg zum Algorithmic Business – inklusive klarem Vorgehensmodell ... More

Interessante Zeitschriften

Zeitschrift für Immobilienökonomie

The Journal publishes the results of real estate research that make a contribution to the advancement of the real estate sector, both in Germany and internationally. ... More

115,44 €

Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung

ZfbF ist die älteste und renommierteste betriebswirtschaftliche Fachzeitschrift im deutschsprachigen Raum. ... More


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  • Best Practice Open Innovation
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      14,57 €
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    Best Practice Open Innovation

    7 Methoden und welche Fehler es zu vermeiden gilt

    Reihe: essentials

    Hanisch, Dominik, Grau, Ramon 2020

    Price from 4,48 €
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    4,48 € (gross)
    ISBN 978-3-658-31443-9
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    14,57 € (gross)
    ISBN 978-3-658-31442-2
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  • Intuition im Management
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      63,17 €
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      63,17 €
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    Intuition im Management

    Möglichkeitsraum, Spannungsfelder und emergierende Konstellationen

    Reihe: Systemaufstellungen in Wissenschaft und Praxis

    Ahel, Oliver 2020

    Price from 49,99 €
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    49,99 € (gross)
    ISBN 978-3-658-31144-5
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    63,17 € (gross)
    ISBN 978-3-658-31143-8
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  • Digitalstrategien erfolgreich entwickeln
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      38,86 €
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      38,86 €
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    Digitalstrategien erfolgreich entwickeln

    Grundlagen, Ansätze und Vorgehensweise

    Schallmo, Daniel R. A., Lohse, Jochen 2020

    Price from 29,99 €
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    29,99 € (gross)
    ISBN 978-3-658-31242-8
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    38,86 € (gross)
    ISBN 978-3-658-31241-1
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  • Business Ethik 3.0
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      34,01 €
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      34,01 €
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    Business Ethik 3.0

    Die neue integrale Ethik aus der Sicht eines CEOs

    Meyer-Galow, Erhard 2020

    Price from 26,99 €
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    26,99 € (gross)
    ISBN 978-3-658-30786-8
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    34,01 € (gross)
    ISBN 978-3-658-30785-1
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  • Events und Messen im digitalen Zeitalter
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      59,99 €
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      72,88 €
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      59,99 €
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      72,88 €
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    Events und Messen im digitalen Zeitalter

    Aktueller Stand und Perspektiven

    Reihe: Markenkommunikation und Beziehungsmarketing

    Zanger, Cornelia (Hrsg.) 2020

    Price from 59,99 €
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    59,99 € (gross)
    ISBN 978-3-658-31775-1
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    72,88 € (gross)
    ISBN 978-3-658-31774-4
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  • Branchenspezifisches Controlling
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      38,86 €
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      29,99 €
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      38,86 €
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    Branchenspezifisches Controlling

    Praxishandbuch der Besonderheiten und Entwicklungen mit State-of-the-Art und Unternehmensbeispielen

    Burger, Alexander, Röhm, Thomas, Weber, Susanne Theresia (Hrsg.) 2020

    Price from 29,99 €
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    29,99 € (gross)
    ISBN 978-3-658-28945-4
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    38,86 € (gross)
    ISBN 978-3-658-28944-7
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  • Beidhändige Führung
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      42,99 €
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      53,45 €
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      42,99 €
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      53,45 €
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    Beidhändige Führung

    Wie Sie als Führungskraft durch Ambidextrie Innovationssprünge ermöglichen

    Duwe, Julia 2020

    Price from 42,99 €
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    42,99 € (gross)
    ISBN 978-3-662-61572-0
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    53,45 € (gross)
    ISBN 978-3-662-61571-3
    Usually ready to be dispatched within 3 to 5 business days.
    Hardcover
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  • Handelsmarketing
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      29,99 €
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      38,44 €
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      38,44 €
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    Handelsmarketing

    Grundlagen der marktorientierten Führung von Handelsbetrieben

    Ahlert, Dieter, Kenning, Peter, Brock, Christian 2020

    Price from 29,99 €
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    29,99 € (gross)
    ISBN 978-3-662-61851-6
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    38,44 € (gross)
    ISBN 978-3-662-61850-9
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  • Das Triade-Konzept der Personalentwicklung
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      14,57 €
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      14,57 €
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    Das Triade-Konzept der Personalentwicklung

    Instrumente und Maßnahmen zu einer ganzheitlichen Personalentwicklung

    Reihe: essentials

    Schüll, Alexandra 2020

    Price from 4,48 €
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    4,48 € (gross)
    ISBN 978-3-658-31460-6
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    14,57 € (gross)
    ISBN 978-3-658-31459-0
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  • Ökosysteme im Mittelstand
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      39,99 €
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      48,59 €
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      39,99 €
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      48,59 €
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    Ökosysteme im Mittelstand

    Reihe: Management und Controlling im Mittelstand

    Becker, W., Ulrich, P., Fibitz, A., Schuhknecht, F., Stradtmann, M. 2020

    Price from 39,99 €
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    39,99 € (gross)
    ISBN 978-3-658-29844-9
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    48,59 € (gross)
    ISBN 978-3-658-29843-2
    Usually ready to be dispatched within 3 to 5 business days.
    Hardcover
    Hardcover version
  • Performance Marketing
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      42,99 €
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      53,45 €
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      42,99 €
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      53,45 €
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    Performance Marketing

    Der Wegweiser zu einem mess- und steuerbaren Online-Marketing – Einführung in Instrumente, Methoden und Technik

    Kamps, Ingo, Schetter, Daniel 2020

    Price from 42,99 €
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    42,99 € (gross)
    ISBN 978-3-658-30912-1
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    53,45 € (gross)
    ISBN 978-3-658-30911-4
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  • Einsatz der Blockchain-Technologie im Energiesektor
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      4,48 €
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      4,48 €
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    Einsatz der Blockchain-Technologie im Energiesektor

    Grundlagen, Anwendungsgebiete und Konzepte

    Reihe: essentials

    Goudz, Alexander, Jasarevic, Melisa 2020

    Price from 4,48 €
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    4,48 € (gross)
    ISBN 978-3-658-31120-9
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  • Projekte und Projektmanagement
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      24,99 €
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      32,06 €
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      24,99 €
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      32,06 €
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    Projekte und Projektmanagement

    von Känel, Siegfried 2020

    Price from 24,99 €
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    24,99 € (gross)
    ISBN 978-3-658-30085-2
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    32,06 € (gross)
    ISBN 978-3-658-30084-5
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  • Altersgerechte Fahrerassistenzsysteme
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      69,99 €
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      87,46 €
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      69,99 €
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      87,46 €
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    Altersgerechte Fahrerassistenzsysteme

    Technische, psychologische und betriebswirtschaftliche Aspekte

    Proff, Heike, Brand, Matthias, Schramm, Dieter (Hrsg.) 2020

    Price from 69,99 €
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    69,99 € (gross)
    ISBN 978-3-658-30871-1
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    87,46 € (gross)
    ISBN 978-3-658-30870-4
    Usually ready to be dispatched within 3 to 5 business days.
    Hardcover
    Hardcover version
  • Praxishandbuch Social Media Recruiting
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      49,99 €
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      49,99 €
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    Praxishandbuch Social Media Recruiting

    Experten Know-How / Praxistipps / Rechtshinweise

    Dannhäuser, Ralph (Hrsg.) 2020

    Price from 49,99 €
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    49,99 € (gross)
    ISBN 978-3-658-29438-0
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  • Marketingmanagement
    • Hardcover
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      43,73 €
      (gross)
    • Hardcover
      Online orders shipping within 2-3 days.

      43,73 €
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    Marketingmanagement

    Strategie - Instrumente - Umsetzung - Unternehmensführung

    Homburg, Christian 2020

    Price from 43,73 €
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    43,73 € (gross)
    ISBN 978-3-658-29635-3
    Online orders shipping within 2-3 days.
    Hardcover
    Hardcover version
  • Wirtschaftspolitik
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      29,99 €
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      38,86 €
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      29,99 €
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      38,86 €
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    Wirtschaftspolitik

    Eine praxisorientierte Einführung

    Conrad, Christian A. 2020

    Price from 29,99 €
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    29,99 € (gross)
    ISBN 978-3-658-30419-5
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    38,86 € (gross)
    ISBN 978-3-658-30418-8
    Usually ready to be dispatched within 3 to 5 business days.
    Softcover
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  • Friedrich List als Eisenbahnpionier in den USA
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      54,99 €
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      Usually ready to be dispatched within 3 to 5 business days.

      68,03 €
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    • eBook
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      54,99 €
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      Hardcover
      Usually ready to be dispatched within 3 to 5 business days.

      68,03 €
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    Friedrich List als Eisenbahnpionier in den USA

    Die Little Schuylkill-Eisenbahn in Pennsylvania - eine deutsch-amerikanische Pionierleistung

    Wendler, Eugen 2020

    Price from 54,99 €
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    54,99 € (gross)
    ISBN 978-3-658-31423-1
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    68,03 € (gross)
    ISBN 978-3-658-31422-4
    Usually ready to be dispatched within 3 to 5 business days.
    Hardcover
    Hardcover version
  • Projektmanagement im Einkauf
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      29,99 €
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      Usually ready to be dispatched within 3 to 5 business days.

      38,86 €
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    • eBook
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      29,99 €
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      Usually ready to be dispatched within 3 to 5 business days.

      38,86 €
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    Projektmanagement im Einkauf

    Praxisleitfaden mit Checklisten und Beispielen

    Hillberg, Kerstin 2020

    Price from 29,99 €
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    29,99 € (gross)
    ISBN 978-3-658-31310-4
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    38,86 € (gross)
    ISBN 978-3-658-31309-8
    Usually ready to be dispatched within 3 to 5 business days.
    Softcover
    Softcover (also known as softback) version
  • Social Media im Tourismusmarketing
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      26,99 €
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      Usually ready to be dispatched within 3 to 5 business days.

      34,01 €
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    • eBook
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      26,99 €
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      Usually ready to be dispatched within 3 to 5 business days.

      34,01 €
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    Social Media im Tourismusmarketing

    Wie Urlaubsanbieter in sozialen Medien Sichtbarkeit und Direktbuchungen steigern

    Gebel, André 2020

    Price from 26,99 €
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    26,99 € (gross)
    ISBN 978-3-658-31078-3
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    34,01 € (gross)
    ISBN 978-3-658-31077-6
    Usually ready to be dispatched within 3 to 5 business days.
    Softcover
    Softcover (also known as softback) version


 
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