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9783658077679

Allgemeine Betriebswirtschaftslehre

Dieses bewährte Lehrbuch gibt eine umfassende und sehr gut verständliche Einführung in alle unternehmerischen Funktionen aus managementorientierter Sicht.

Künstliche Intelligenz für Sales, Marketing und Service

So gelingt der Umstieg zum Algorithmic Business – inklusive klarem Vorgehensmodell ... More

Interessante Zeitschriften

Zeitschrift für Immobilienökonomie

The Journal publishes the results of real estate research that make a contribution to the advancement of the real estate sector, both in Germany and internationally. ... More

Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung

ZfbF ist die älteste und renommierteste betriebswirtschaftliche Fachzeitschrift im deutschsprachigen Raum. ... More


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  • Geheimwaffe: Assistenz II
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    Geheimwaffe: Assistenz II

    Organisation

    Romanic, Enisa 2020

    Price from 14,99 €
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    14,99 € (gross)
    ISBN 978-3-658-29920-0
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  • Datenanalyse mit SPSS
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    Datenanalyse mit SPSS

    Realdatenbasierte Übungs- und Klausuraufgaben mit vollständigen Lösungen

    Eckstein, Peter P. 2021

    Price from 24,99 €
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    24,99 € (gross)
    ISBN 978-3-658-31837-6
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    ISBN 978-3-658-31836-9
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  • Virtuelle Währungen und das Finanzsystem
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    Virtuelle Währungen und das Finanzsystem

    Reihe: essentials

    Tolkmitt, Volker, Wittrin, Ruben 2020

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    ISBN 978-3-658-32522-0
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    ISBN 978-3-658-32521-3
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  • Quick Guide Strategien für Dienstleister
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    Quick Guide Strategien für Dienstleister

    Erfolgreich mit SAM in wirtschaftlich und rechtlich schwierigen Zeiten

    Reihe: Quick Guide

    Schunder-Hartung, Anette, Kistermann, Martin, Rabis, Dirk 2021

    Price from 19,99 €
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    ISBN 978-3-658-31649-5
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    ISBN 978-3-658-31648-8
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  • Praxisbuch für wirksame Veränderung – mit der Theorie U arbeiten
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    Praxisbuch für wirksame Veränderung – mit der Theorie U arbeiten

    Andriof, Cornelia 2021

    Price from 29,99 €
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    ISBN 978-3-662-62345-9
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    38,86 € (gross)
    ISBN 978-3-662-62344-2
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  • Symposium Qualitative Sozialforschung 2019
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      72,88 €
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    Symposium Qualitative Sozialforschung 2019

    Dialoge, Denken und Durchbrüche

    Reihe: Hallesche Schriften zur Betriebswirtschaft, Band 35

    Raich, Margit, Müller-Seeger, Julia, Ebert, Helmut (Hrsg.) 2020

    Price from 59,99 €
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    59,99 € (gross)
    ISBN 978-3-658-32463-6
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    72,88 € (gross)
    ISBN 978-3-658-32462-9
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  • Bankwirtschaft Teil 1
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      43,24 €
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      43,24 €
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    Bankwirtschaft Teil 1

    Programmierte Aufgaben mit Lösungen

    Reihe: Prüfungstraining für Bankkaufleute

    Grundmann, Wolfgang, Heinrichs, Corinna 2021

    Price from 34,99 €
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    34,99 € (gross)
    ISBN 978-3-658-32762-0
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    43,24 € (gross)
    ISBN 978-3-658-32761-3
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  • Einfluss von Retailer Brands auf das Image von Private Label Brands
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    Einfluss von Retailer Brands auf das Image von Private Label Brands

    Eine experimentelle Analyse im Online-Fashionhandel

    Reihe: Innovatives Markenmanagement

    Abraham, Eike Jonas 2020

    Price from 42,99 €
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    42,99 € (gross)
    ISBN 978-3-658-31861-1
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    53,45 € (gross)
    ISBN 978-3-658-31860-4
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  • Öffentliches Wirtschaftsrecht klipp & klar
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    Öffentliches Wirtschaftsrecht klipp & klar

    Reihe: WiWi klipp & klar

    Manger-Nestler, Cornelia, Gramlich, Ludwig 2020

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    ISBN 978-3-658-31940-3
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    24,29 € (gross)
    ISBN 978-3-658-31939-7
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  • Dienstleistungsinnovationen durch Digitalisierung
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    Dienstleistungsinnovationen durch Digitalisierung

    Band 1: Geschäftsmodelle – Methoden – Umsetzungsbeispiele

    Beverungen, D., Schumann, J.H., Stich, V., Strina, G. (Hrsg.) 2020

    Price from 49,99 €
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    49,99 € (gross)
    ISBN 978-3-662-62144-8
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    63,17 € (gross)
    ISBN 978-3-662-62143-1
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  • Multisensorik im stationären Handel
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    Multisensorik im stationären Handel

    Grundlagen und Praxis der kundenzentrierten Filialgestaltung

    Mau, Gunnar, Schweizer, Markus, Oriet, Christoph (Hrsg.) 2021

    Price from 39,99 €
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    39,99 € (gross)
    ISBN 978-3-658-31273-2
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    48,59 € (gross)
    ISBN 978-3-658-31272-5
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  • Barrierefreie Events
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      43,73 €
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    Barrierefreie Events

    Grundlagen und praktische Tipps zur Planung und Durchführung

    Hoffmann-Wagner, Kerstin, Jostes, Gudrun 2021

    Price from 34,99 €
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    34,99 € (gross)
    ISBN 978-3-658-31969-4
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    43,73 € (gross)
    ISBN 978-3-658-31968-7
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  • Logistikmanagement
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      32,06 €
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    Logistikmanagement

    Mit Logistik-Power schnell, schlank und fehlerfrei liefern

    Bräkling, Elmar, Lux, Jörg, Oidtmann, Klaus 2020

    Price from 24,99 €
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    24,99 € (gross)
    ISBN 978-3-658-32583-1
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    32,06 € (gross)
    ISBN 978-3-658-32582-4
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  • Digitalisierung des Auslandszahlungsverkehrs
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    Digitalisierung des Auslandszahlungsverkehrs

    Wie Fintechs, Blockchain & Co. das traditionelle Bankengeschäftsmodell verändern

    Reihe: essentials

    Friesendorf, Cordelia, Stern, Julian 2020

    Price from 4,48 €
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    4,48 € (gross)
    ISBN 978-3-658-32738-5
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    14,57 € (gross)
    ISBN 978-3-658-32737-8
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  • Mit Demut zum Erfolg
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    Mit Demut zum Erfolg

    Leadership im 21. Jahrhundert

    Frank, Franziska 2020

    Price from 26,99 €
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    26,99 € (gross)
    ISBN 978-3-662-62254-4
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  • Embodied Design in Innovation und Kommunikation
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      43,73 €
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      43,73 €
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    Embodied Design in Innovation und Kommunikation

    Durch erlebensbezogenes Denken neue Handlungsräume entdecken – Theorie und Praxis

    Papadopoulos, Judith 2020

    Price from 34,99 €
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    34,99 € (gross)
    ISBN 978-3-658-31906-9
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    43,73 € (gross)
    ISBN 978-3-658-31905-2
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  • Work-Life-Integration
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      14,57 €
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    Work-Life-Integration

    Die neue Arbeitsweise und ihre Implikationen für die Wirtschaft und Gesellschaft

    Reihe: essentials

    Busold, Matthias, Husten, Marc 2020

    Price from 4,48 €
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    4,48 € (gross)
    ISBN 978-3-658-32469-8
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    14,57 € (gross)
    ISBN 978-3-658-32468-1
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  • Internationale Zielmarktanalyse und Vertriebsentwicklung
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      41,59 €
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      41,59 €
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    Internationale Zielmarktanalyse und Vertriebsentwicklung

    Die Implementierung der Methodik des International Sales Accelerator Modells

    Reber geb. Wiesenauer, Simone 2021

    Price from 41,59 €
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    ISBN 978-3-658-32389-9
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    41,59 € (gross)
    ISBN 978-3-658-32388-2
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  • Lehrbuch der ökonomischen Analyse des Zivilrechts
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      49,99 €
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      63,17 €
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      63,17 €
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    Lehrbuch der ökonomischen Analyse des Zivilrechts

    Schäfer, Hans-Bernd, Ott, Claus 2020

    Price from 49,99 €
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    49,99 € (gross)
    ISBN 978-3-662-46257-7
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    63,17 € (gross)
    ISBN 978-3-662-46256-0
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    Hardcover
    Hardcover version
  • Urbane Mobilität als Schlüssel für eine neue Gesellschaft
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      39,99 €
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      48,59 €
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      48,59 €
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    Urbane Mobilität als Schlüssel für eine neue Gesellschaft

    Ambs, Torsten, Pipahl, Kathrin 2020

    Price from 39,99 €
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    39,99 € (gross)
    ISBN 978-3-658-30729-5
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    48,59 € (gross)
    ISBN 978-3-658-30728-8
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