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New & Forthcoming Titles | Semiotics and Popular Culture

Semiotics and Popular Culture

Semiotics and Popular Culture

Series Ed.: Danesi, Marcel

Semiotics and Popular Culture aims to show the contemporary relevance of cultural theory and present difficult concepts in a clear, jargon-free style. Written by leading figures in the three interconnected fields of media, popular culture, and semiotic studies, this series is an exercise in unraveling the socio-psychological reasons why certain cultural trends become popular. It intends to engage theory and technology and expose its subject matter in a clear, open, and meaningful way.