Skip to main content
SpringerLink
Log in
Book cover

The Impact of the Digital Consumer's Emotional Intelligence in Relation to the Moral Values Promoted in E-Business

  • Book
  • © 2021

Overview

Authors:
  1. Ioana Bucur-Teodorescu

    1. Doctoral School in Business Administration, Bucharest University of Economic Studies, Bucharest, Romania

    View author publications

    You can also search for this author in PubMed   Google Scholar

  • 1405 Accesses

This is a preview of subscription content, log in via an institution to check access.

Access this book

Log in via an institution
eBook USD 39.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 54.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access

Licence this eBook for your library

Institutional subscriptions

Table of contents (4 chapters)

  1. Front Matter

    Pages i-xxi
    Download chapter PDF

  2. Conceptual Clarifications in the Field of E-Business

    • Ioana Bucur-Teodorescu
    Pages 1-43

  3. The Role of Moral Values in the Development of E-Business

    • Ioana Bucur-Teodorescu
    Pages 45-112

  4. Emotional Intelligence in the Context of the Digital Era

    • Ioana Bucur-Teodorescu
    Pages 113-147

  5. Connections and Correlations on the Digital Consumer’s Emotional Intelligence in Relation to the Moral Values Promoted by E-Business

    • Ioana Bucur-Teodorescu
    Pages 149-215

  6. Back Matter

    Pages 217-247
    Download chapter PDF
Back to top

Keywords

About this book

The study on the impact of the digital consumer's emotional intelligence based on the moral values promoted in e-business presents an actual interdisciplinary topic in the context of the digital age. The research proposes an original approach to e-business and digital consumer in terms of moral values and emotional intelligence. The Internet has positive effects on consumers and organizations when it is used properly to improve the quality of life. New consumers are more selective, receptive and interested in new technologies. Digital consumers have the opportunity to get informed quickly about products/services offers and e-business provides a simplified acquisition process through diversity and accessibility.

Authors and Affiliations

  • Doctoral School in Business Administration, Bucharest University of Economic Studies, Bucharest, Romania

    Ioana Bucur-Teodorescu

About the author

Ioana Bucur-Teodorescu received the Master degree in Project Management from the Bucharest University of Economic Studies and the Bachelor degree for Business Administration in French. She took her Ph.D. degree in business and administration from the same university, has joined several IT corporations and got expertise working on multiple projects and having certain roles for business and sales operations related to the French market. Her main research interests include the e-business, the digital consumer, the business models related to the internet, the values promoted in the digital era.

Bibliographic Information

  • Book Title: The Impact of the Digital Consumer's Emotional Intelligence in Relation to the Moral Values Promoted in E-Business

  • Authors: Ioana Bucur-Teodorescu

  • Series Title: Sustainable Management, Wertschöpfung und Effizienz

  • DOI: https://doi.org/10.1007/978-3-658-32965-5

  • Publisher: Springer Gabler Wiesbaden

  • eBook Packages: Business and Management, Business and Management (R0)

  • Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Fachmedien Wiesbaden GmbH, part of Springer Nature 2021

  • Softcover ISBN: 978-3-658-32964-8Published: 26 February 2021

  • eBook ISBN: 978-3-658-32965-5Published: 25 February 2021

  • Series ISSN: 2523-8620

  • Series E-ISSN: 2523-8639

  • Edition Number: 1

  • Number of Pages: XXI, 247

  • Number of Illustrations: 5 b/w illustrations, 41 illustrations in colour

  • Topics: Marketing, Business Ethics

Publish with us

Policies and ethics

Back to top

Search

Navigation