Sustainable Management, Wertschöpfung und Effizienz

The Impact of the Digital Consumer's Emotional Intelligence in Relation to the Moral Values Promoted in E-Business

Authors: Bucur-Teodorescu, Ioana

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  • ISBN 978-3-658-32965-5
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Softcover $89.99
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  • ISBN 978-3-658-32964-8
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About this book

The study on the impact of the digital consumer's emotional intelligence based on the moral values promoted in e-business presents an actual interdisciplinary topic in the context of the digital age. The research proposes an original approach to e-business and digital consumer in terms of moral values and emotional intelligence. The Internet has positive effects on consumers and organizations when it is used properly to improve the quality of life. New consumers are more selective, receptive and interested in new technologies. Digital consumers have the opportunity to get informed quickly about products/services offers and e-business provides a simplified acquisition process through diversity and accessibility.

About the authors

Ioana Bucur-Teodorescu received the Master degree in Project Management from the Bucharest University of Economic Studies and the Bachelor degree for Business Administration in French. She took her Ph.D. degree in business and administration from the same university, has joined several IT corporations and got expertise working on multiple projects and having certain roles for business and sales operations related to the French market. Her main research interests include the e-business, the digital consumer, the business models related to the internet, the values promoted in the digital era.

Table of contents (4 chapters)

Table of contents (4 chapters)
  • Conceptual Clarifications in the Field of E-Business

    Pages 1-43

    Bucur-Teodorescu, Ioana

  • The Role of Moral Values in the Development of E-Business

    Pages 45-112

    Bucur-Teodorescu, Ioana

  • Emotional Intelligence in the Context of the Digital Era

    Pages 113-147

    Bucur-Teodorescu, Ioana

  • Connections and Correlations on the Digital Consumer’s Emotional Intelligence in Relation to the Moral Values Promoted by E-Business

    Pages 149-215

    Bucur-Teodorescu, Ioana

Buy this book

eBook $69.99
price for Mexico
  • ISBN 978-3-658-32965-5
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Softcover $89.99
price for Mexico
  • ISBN 978-3-658-32964-8
  • Free shipping for individuals worldwide
  • Institutional customers should get in touch with their account manager
  • Covid-19 shipping restrictions
  • Usually ready to be dispatched within 3 to 5 business days, if in stock
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Bibliographic Information

Bibliographic Information
Book Title
The Impact of the Digital Consumer's Emotional Intelligence in Relation to the Moral Values Promoted in E-Business
Authors
Series Title
Sustainable Management, Wertschöpfung und Effizienz
Copyright
2021
Publisher
Gabler Verlag
Copyright Holder
The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Fachmedien Wiesbaden GmbH, part of Springer Nature
eBook ISBN
978-3-658-32965-5
DOI
10.1007/978-3-658-32965-5
Softcover ISBN
978-3-658-32964-8
Series ISSN
2523-8620
Edition Number
1
Number of Pages
XXI, 247
Number of Illustrations
5 b/w illustrations, 41 illustrations in colour
Topics