Innovation, Technology, and Market Ecosystems

1. Front Matter

   Pages i-xxix

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2. Convergence of Local Enterprises with Large Corporations: Bridging Industry 4.0 Functions on Broader Business Canvass

   • Rajagopal

   Pages 1-28

3. Industry and Technology Management

   1. Front Matter

      Pages 29-29

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   2. Validation and Modeling of Drivers and Barriers for Multivendor ATM Technology in India from the Perspectives of Banks

      • Jyotiranjan Hota, Saboohi Nasim

      Pages 31-50

   3. Leveraging Technology for Shared Services Transformation

      • M. V. N. Naga Lakshmi, Y. V. N. Sai Sricharan, T. Vijayakumar

      Pages 51-64

   4. Coal-Sourcing Options for Captive Power Plants of Aluminum Smelters in India: Issues and Challenges

      • Srikanta Kumar Naik, Ranjit Roy Ghatak

      Pages 65-81

4. Corporate Financial Management

   1. Front Matter

      Pages 83-83

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   2. Managing Microfinance Institutions: Analyzing How Relationships Influence Entrepreneurial Behavior

      • Fernando A. Moya-Dávila, Ananya Rajagopal

      Pages 85-107

   3. Directing Institutional Capital to India’s Renewable Energy Sector

      • Labanya Prakash Jena, Chavi Meattle

      Pages 109-128

   4. Risk Management in Emerging Markets in Post 2007–2009 Financial Crisis: Robust Algorithms and Optimization Techniques Under Extreme Events Market Scenarios

      • Mazin A. M. Al Janabi

      Pages 129-157

5. Human Resources Management

   1. Front Matter

      Pages 159-159

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   2. Stakeholder Influence on Decision Making: From e-Movements (#metoo) to Corporate Social Responsibility Policy

      • Andrée Marie López-Fernández

      Pages 161-186

   3. Direct and Interactive Effects of Perceived Organizational Support and Positive Reciprocity Beliefs on Organizational Identification: An Empirical Study

      • Bindu Chhabra

      Pages 187-202

   4. Human Resources as Business Value Creator: Business Philosophy Revisited

      • Deepak Sharma

      Pages 203-219

6. Macro-Economic and Social Factors

   1. Front Matter

      Pages 221-221

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   2. Impact of Foreign Direct Investment on GDP Growth Rate in India: Analysis of the New Millennium

      • Pooja Gupta, Vikku Aggarwal, Karan Champaneri, Kritika Narayan

      Pages 223-239

   3. Macroeconomic Variables Affecting External Commercial Borrowings: An Investigation

      • Pooja Misra, Jagdish Shettigar

      Pages 241-263

   4. Classroom 4.0: Understanding the New Battleground

      • Rohit Vishal Kumar

      Pages 265-281

   5. Values-Based Control in Land Acquisition for Infrastructure Projects

      • Suresh Mony, Narayani Ramachandran

      Pages 283-304

7. Marketing Management and Enterprise Effectiveness

   1. Front Matter

      Pages 305-305

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This edited book brings together international insights for raising rich discussion on industrial growth in the twenty-first century with a focus on the Industry 4.0 drive in the global marketplace, which is driven by innovations, technology, and digital drives. It delineates multiple impacts on business-to-business, business-to-consumers, the global-local business imperatives, and on the national economy. The chapters critically analyze the convergence of technology, business practices, public policies, political ideologies, and consumer values for improving business performance in the context of Industry 4.0 developments. This contribution will enrich knowledge on contemporary business strategies towards automation and digitization process in manufacturing, services, and marketing organizations. The discussions across the chapters contemplate developing new visions and business perspectives to match with the changing priorities of industries in the emerging markets.

• Industrial development
• digitization
• business growth
• industry competitiveness
• Internet of Things
• regional economics
• industry 4.0
• automation
• microfinance
• big data
• corporate social responsibility
• strategic HR
• brand literacy
• customer relationship management
• CRM
• social media

• EGADE Business School, Mexico City, Mexico

  Rajagopal

• International Management Institute, Bhubaneswar, India

  Ramesh Behl

Dr. Rajagopal is Professor of Marketing at EGADE Business School of Monterrey Institute of Technology and Higher Education (ITESM), Mexico City Campus and Life Fellow of the Royal Society for Encouragement of Arts, Manufacture and Commerce, London. He is also Adjunct Professor at Boston University, USA. He has authored 58 books and over 400 research papers. Rajagopal is Editor of several  academic journals.
Ramesh Behl is the Director and Professor of Information Systems at International Management Institute, India. He has authored twenty-three books, seventeen case studies, and more than 45 research papers of national and international repute.

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