Customer Needs and Solutions is an innovative, multidisciplinary journal exploring critical issues concerning the relationships among organizations and the customers they serve.
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This provocative paper ventures that autonomous vehicles could be configured to curb a dangerous human impulse: the “willingness to sacrifice” (WTS) numerous lives to save one’s own. Click heading to preview / download!
While big data & AI-driven algorithms can help shoppers, finds this influential article, they also threaten our sense of autonomy, "the absence of which can be detrimental to consumer well-being." Click heading to read!
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