Customer Needs and Solutions - Biennial Customer Needs and Solutions (CNS) Vithala Rao Best Paper Award

Biennial Customer Needs and Solutions (CNS) Vithala Rao Best Paper Award

The 2023 CNS Vithala Rao Award Committee (R. Venkatesh (chair), Kamel Jedidi (past winner), Vithala Rao, Aric Rindfleisch (past winner) has selected two winners for the 2023 CNS/Vithala Rao Award (listed below in alphabetical order by first author’s last name):

• Kamakura, Wagner and Jose Afonso Mazzon (2015), “Measuring the Impact of a Conditional Cash Transfer Program on Consumption Behavior with Propensity Scoring, (this opens in a new tab)” CNS, 2015 (2): 302-316.
• Lu, Steven, Andre Bonfrer, Ranjit Voola (2015), “Retaining Talented Salespeople (this opens in a new tab),” CNS, 2015 (2): 148-164. 

Past Winners:

• 2019
  • “The Long-Term Effect of Multichannel Usage on Sales (this opens in a new tab)” by Tolga Bilgicer, Kamel Jedidi, Donald R. Lehmann, Scott A. Neslin. Published: March 2015, Volume 2, Issue 1, pp 41–56,
• 2021
  • "Enhancing Crowdsourcing Success: the Role of Creative and Deliberate Problem-Solving Styles (this opens in a new tab)" Dominik Mahr, Aric Rindfleisch & Rebecca J. Slotegraaf. Customer Needs and Solutions volume 2, pages209–221 (2015)