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Overview

Quantitative Marketing and Economics is a research journal focused on the intersection of marketing, economics, and statistics with an applied, quantitative approach.

  • Aims to solve important applied problems relevant to marketing.
  • Broadly studies the interface between firms, competitors, and consumers.
  • Includes areas such as consumer preferences, demand, decision-making, strategic interaction of firms, pricing, promotion, and more.
  • Utilizes a variety of research methods including applied economic theory, econometrics, and statistical methods.
  • Encourages empirical research using primary, secondary, or experimental data.

Coordinating Editor
  • Paul Ellickson

Journal metrics

Journal Impact Factor
1.3 (2023)
5-year Journal Impact Factor
1.6 (2023)
Submission to first decision (median)
22 days
Downloads
95.6k (2024)

Latest articles

Journal updates

  • Our editorial review philosophy

    As editors, we attempt to encourage a spirit of risk-taking. It is our view that it is far worse to reject an innovative article than to accept an incremental one. We will attempt to rein in the tendency of referees to require endless elaboration of models or comparisons to the existing literature. Where there are legitimate disputes between authors and referees, we will freely exercise our option to print the article and invite discussion in the spirit of intellectual debate. Click heading to read more!

  • Open Choice in the Journal of Quantitative Marketing and Economics

    The Journal of Quantitative Marketing and Economics is a Hybrid publication. By default, papers published in this journal are paywalled and available only by subscription. Authors are never asked to pay a fee at any stage of the editorial evaluation process. Following their paper's acceptance, authors may choose to publish in Open Access format to widen the reach and amplify the impact of their work. If you're interested in publishing Open Access research in the Journal of Quantitative Marketing and Economics, start by assessing your eligibility for funding—through Springer's Nature's Open Choice program as well as our Open Access agreements with a range of participating countries and institutions that cover open access costs for authors. View all of the Open Access articles in the Journal of Quantitative Marketing and Economics here.

  • Open Access Articles

    Read a sampling of open access articles from Quantitative Marketing and Economics.

Journal information

Electronic ISSN
1573-711X
Print ISSN
1570-7156
Abstracted and indexed in
  1. ABS Academic Journal Quality Guide
  2. ANVUR
  3. Australian Business Deans Council (ABDC) Journal Quality List
  4. BFI List
  5. Baidu
  6. CLOCKSS
  7. CNKI
  8. CNPIEC
  9. Current Contents/Social & Behavioral Sciences
  10. Dimensions
  11. EBSCO
  12. ECONIS
  13. EconLit
  14. FNEGE
  15. Google Scholar
  16. Naver
  17. OCLC WorldCat Discovery Service
  18. Portico
  19. ProQuest
  20. Research Papers in Economics (RePEc)
  21. SCImago
  22. SCOPUS
  23. Social Science Citation Index
  24. TD Net Discovery Service
  25. Wanfang

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