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SpringerBriefs in Human-Computer Interaction
cover

The Technology Acceptance Model

30 Years of TAM

Authors: D. Davis, Fred, Granić, Andrina, Marangunić, Nikola

  • Reviews exhaustively the representative research on the Technology Acceptance Model (TAM) from its first appearance until now
  • Provides a complete and clear vision of the TAM universe
  • Enriches the readers understanding of TAM as a credible model for facilitating the assessment of diverse technological deployments
  • Equips readers to handle their own studies providing a number of actionable principles and guidance on how to test the validity of TAM
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  • ISBN 978-3-030-45274-2
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  • Due: February 22, 2021
  • ISBN 978-3-030-45273-5
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  • Immediate ebook access, if available*, with your print order
About this book

This SpringerBrief reviews exhaustively the representative research on the Technology Acceptance Model (TAM) from its first appearance thirty years ago until now, also identifying possible directions for future research. TAM is a theory from the Information Systems (IS) discipline for explaining, predicting, and improving user acceptance of information technology (IT). The findings revealed that TAM is a leading scientific paradigm and a credible model for facilitating assessment of diverse technological deployments. TAM’s core variables, perceived usefulness and perceived ease of use, have been proven to be the principal causal mediators between objective IT design characteristics of technology adoption and use.

The introductory chapter “Once upon a TAM” focuses on the challenging search of a user acceptance crystal ball. The chapter “Evolution of TAM” provides thorough insight into the proliferation and consolidation of behavioural intention models, factors that affect behavioural intention as well as TAM moderators. A systematic review of TAM is reported in the chapter “Revolution of TAM”. Besides a meta-review of existing reviews and meta-analysis, a narrative review of the representative studies that underlie research on TAM is presented, offering a clear vision of the TAM universe. The chapter “Where do we go now?” concludes this book

In order to equip new TAM researchers to handle their own studies, the book also includes a number of actionable principles and guidance about how to test the validity of TAM when applied to a particular technology. This comprehensive overview of TAM is considered a valuable source of information for readers, researchers and practitioners particularly those new to the field.


Buy this book

eBook  
  • ISBN 978-3-030-45274-2
  • Digitally watermarked, DRM-free
  • Included format:
  • ebooks can be used on all reading devices
Hardcover ca. 49,99 €
price for India (gross)
  • Due: February 22, 2021
  • ISBN 978-3-030-45273-5
  • Free shipping for individuals worldwide
  • Immediate ebook access, if available*, with your print order

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Bibliographic Information

Bibliographic Information
Book Title
The Technology Acceptance Model
Book Subtitle
30 Years of TAM
Authors
Series Title
SpringerBriefs in Human-Computer Interaction
Copyright
2021
Publisher
Springer International Publishing
Copyright Holder
The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG
eBook ISBN
978-3-030-45274-2
Hardcover ISBN
978-3-030-45273-5
Series ISSN
2520-1670
Edition Number
1
Number of Illustrations
15 b/w illustrations
Topics

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