Springer Book Archives: eBooks only 8.99 each! Save now >>

European Retail Research

European Retail Research

2010 | Volume 24 Issue II

Editors: Morschett, D., Rudolph, Th., Schnedlitz, P., Schramm-Klein, H., Swoboda, B. (Hrsg.)

Free Preview

Buy this book

eBook 47,65 €
price for Spain (gross)
  • ISBN 978-3-8349-6147-1
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Softcover 72,88 €
price for Spain (gross)
  • ISBN 978-3-8349-2709-5
  • Free shipping for individuals worldwide
  • Immediate ebook access, if available*, with your print order
  • Usually dispatched within 3 to 5 business days.
  • The final prices may differ from the prices shown due to specifics of VAT rules
About this book

The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication’s concept. EUROPEAN RETAIL RESEARCH welcomes manuscripts on original theoretical or conceptual contributions as well as empirical research – based either on large-scale empirical data or on the case-study method. Following the state of the art in retail research, articles on any major issues that concern the general field of retailing and distribution are welcome.
The review process will support the authors in enhancing the quality of their work and will offer the authors a reviewed publication outlet. Part of the concept of EUROPEAN RETAIL RESEARCH is an only short delay between manuscript submission and final publication, so it is intended to become a quick publication platform.

About the authors

Prof. Dr. Dirk Morschett, University of Fribourg, Switzerland
Prof. Dr. Thomas Rudolph, University of St. Gallen, Switzerland
Prof. Dr. Peter Schnedlitz, Vienna University of Economics and Business Administration, Austria
PD Dr. Hanna Schramm-Klein, Saarland University, Germany
Prof. Prof. h.c. Dr. Bernhard Swoboda, University of Trier, Germany

Table of contents (7 chapters)

Table of contents (7 chapters)
  • The Classic Conceptualisation and Classification of Distribution Service Outputs – Time for a Revision?

    Pages 1-32

    Waterschoot, Walter (et al.)

  • Internal Marketing, Market Orientation and Organisational Performance: The Mythological Triangle in a Retail Context

    Pages 33-67

    Theodoridis, Prokopis K. (et al.)

  • Information is Useful, but Knowledge is Power! Loyalty Programmes and how they can Benefit Retailers

    Pages 69-91

    Worthington, Steve (et al.)

  • Modelling the Impact of 3D Authenticity and 3D Telepresence on Behavioural Intention for an Online Retailer

    Pages 93-109

    Algharabat, Raed (et al.)

  • Integrated Retail Channels in Multichannel Retailing: Do Linkages between Retail Channels Impact Customer Loyalty?

    Pages 111-128

    Schramm-Klein, Hanna

Buy this book

eBook 47,65 €
price for Spain (gross)
  • ISBN 978-3-8349-6147-1
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Softcover 72,88 €
price for Spain (gross)
  • ISBN 978-3-8349-2709-5
  • Free shipping for individuals worldwide
  • Immediate ebook access, if available*, with your print order
  • Usually dispatched within 3 to 5 business days.
  • The final prices may differ from the prices shown due to specifics of VAT rules
Loading...

Recommended for you

Loading...

Bibliographic Information

Bibliographic Information
Book Title
European Retail Research
Book Subtitle
2010 | Volume 24 Issue II
Editors
  • Dirk Morschett
  • Thomas Rudolph
  • Peter Schnedlitz
  • Hanna Schramm-Klein
  • Bernhard Swoboda
Series Title
European Retail Research
Copyright
2011
Publisher
Gabler Verlag
Copyright Holder
Gabler Verlag | Springer Fachmedien Wiesbaden GmbH, Wiesbaden
eBook ISBN
978-3-8349-6147-1
DOI
10.1007/978-3-8349-6147-1
Softcover ISBN
978-3-8349-2709-5
Series ISSN
1867-8785
Edition Number
1
Number of Pages
VII, 204
Topics

*immediately available upon purchase as print book shipments may be delayed due to the COVID-19 crisis. ebook access is temporary and does not include ownership of the ebook. Only valid for books with an ebook version. Springer Reference Works are not included.