European Retail Research

European Retail Research

2014, Volume 28, Issue I

Editors: Foscht, Th., Morschett, D., Rudolph, Th., Schnedlitz, P., Schramm-Klein, H., Swoboda, B. (Eds.)

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  • ​New articles in economic sciences​

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eBook 53,49 €
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  • ISBN 978-3-658-09603-8
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Softcover 67,59 €
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About this book

The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication’s concept. EUROPEAN RETAIL RESEARCH welcomes manuscripts on original theoretical or conceptual contributions as well as empirical research – based either on large-scale empirical data or on the case-study method. Following the state of the art in retail research, articles on any major issues that concern the general field of retailing and distribution are welcome.

About the authors

Prof. Dr. Thomas Foscht, University of Graz, Austria Prof. Dr. Dirk Morschett, University of Fribourg, Switzerland Prof. Dr. Thomas Rudolph, University of St. Gallen, Switzerland Prof. Dr. Peter Schnedlitz, Vienna University of Economics and Business, Austria Prof. Dr. Hanna Schramm-Klein, University of Siegen, Germany Prof. Dr. Bernhard Swoboda, University of Trier, Germany.

Table of contents (7 chapters)

Table of contents (7 chapters)
  • Making Consumers Switch from Counterfeit to Genuine Luxury—A Retail Perspective

    Pages 1-26

    Larraufie, Dr. Anne-Flore Maman, Ph.D.

  • Successful GAM Organisation for Companies that Supply International Retailers and the Role of international Marketing Strategy

    Pages 27-47

    Swoboda, Univ.-Prof. Dr. h.c. Bernhard (et al.)

  • The World’s Leading E-Retailers and Environmental Sustainability

    Pages 49-66

    Jones, Prof. Peter (et al.)

  • Willingness to Pay in Food Retailing—An Empirical Study of Consumer Behaviour in the Context of the Proliferation of Organic Products

    Pages 67-101

    Olbrich, Univ.-Prof. Dr. Rainer (et al.)

  • Co-operation Activities of Middle-Sized Retailers and Manufacturers in the Fashion Industry—A Look at Competences, Potentials, Realization and Success Factors in Value Chain Activities

    Pages 103-118

    Swoboda, Univ.-Prof. Dr. h.c. Bernhard (et al.)

Buy this book

eBook 53,49 €
price for Spain (gross)
  • ISBN 978-3-658-09603-8
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase Institutional customers should get in touch with their account manager
Softcover 67,59 €
price for Spain (gross)
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Bibliographic Information

Bibliographic Information
Book Title
European Retail Research
Book Subtitle
2014, Volume 28, Issue I
Editors
  • Thomas Foscht
  • Dirk Morschett
  • Thomas Rudolph
  • Peter Schnedlitz
  • Hanna Schramm-Klein
  • Bernhard Swoboda
Series Title
European Retail Research
Copyright
2015
Publisher
Gabler Verlag
Copyright Holder
Springer Fachmedien Wiesbaden
eBook ISBN
978-3-658-09603-8
DOI
10.1007/978-3-658-09603-8
Softcover ISBN
978-3-658-09602-1
Series ISSN
1867-8785
Edition Number
1
Number of Pages
VII, 160
Number of Illustrations
10 b/w illustrations
Topics