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Retail Category Management

Decision Support Systems for Assortment, Shelf Space, Inventory and Price Planning

  • Book
  • © 2011

Overview

Authors:
  1. Alexander Hübner

    1. , Production and Operations Management, Ingolstadt School of Management, Ingolstadt, Germany

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  • This book is the first coherent book on retail shelf space management
  • Step-by-step extensions help the reader to learn quickly about decision areas in shelf management
  • Retail practitioners are provided with a comprehensive operations planning framework and efficient shelf management tools

Part of the book series: Lecture Notes in Economics and Mathematical Systems (LNE, volume 656)

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Table of contents (7 chapters)

  1. Front Matter

    Pages i-xxiv
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  2. Outline

    • Alexander Hübner
    Pages 1-13

  3. Framework for Retail Demand and Supply Chain Planning

    • Alexander Hübner
    Pages 15-41

  4. Empirical Insights, Quantitative Models and Software Applications for Master Category Planning

    • Alexander Hübner
    Pages 43-69

  5. Assortment and Shelf Space Planning

    • Alexander Hübner
    Pages 71-91

  6. Assortment, Shelf Space and Inventory Planning

    • Alexander Hübner
    Pages 93-112

  7. Assortment, Shelf Space and Price Planning

    • Alexander Hübner
    Pages 113-133

  8. Conclusions and Outlook

    • Alexander Hübner
    Pages 135-141

  9. Back Matter

    Pages 143-153
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Keywords

About this book

Retail shelf management means cost-efficiently aligning retail operations with consumer demand. As consumers expect high product availability and low prices, and retailers are constantly increasing product variety and striving towards high service levels, the complexity of managing retail business and its operations is growing enormously. Retailers need to match consumer demand with shelf supply by balancing variety (number of products) and service levels (number of items of a product), and by optimizing demand and profit through carefully calibrated prices. As a result the core strategic decisions a retailer must make involve assortment sizes, shelf space assignment and pricing levels. Rigorous quantitative methods have emerged as the most promising solution to this problem. The individual chapters in this book therefore focus on three areas: (1) combining assortment and shelf space planning, (2) providing efficient decision support systems for practically relevant problem sizes, and (3) integrating inventory and price optimization into shelf management.

Authors and Affiliations

  • , Production and Operations Management, Ingolstadt School of Management, Ingolstadt, Germany

    Alexander Hübner

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