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Product Information Management

Theory and Practice

  • Book
  • © 2014

Overview

Authors:
  1. Jorij Abraham

    1. Ecommerce Foundation, Duivendrecht, The Netherlands

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  • The first in-depth book on Product Information Management
  • Presents cases from companies like Coca-Cola, Nikon, Thomas Cook, and more
  • Describes the offering of 11 Product Information Management solution providers in detail

Part of the book series: Management for Professionals (MANAGPROF)

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Table of contents (9 chapters)

  1. Front Matter

    Pages i-xv
    Download chapter PDF

  2. What Is PIM?

    • Jorij Abraham
    Pages 1-14

  3. Benefits of a PIM System

    • Jorij Abraham
    Pages 15-24

  4. The Product Data Model

    • Jorij Abraham
    Pages 25-42

  5. PIM Processes

    • Jorij Abraham
    Pages 43-66

  6. PIM to Print

    • Jorij Abraham
    Pages 67-72

  7. Selecting a PIM System

    • Jorij Abraham
    Pages 73-80

  8. Implementing a PIM

    • Jorij Abraham
    Pages 81-93

  9. Appendix I: Cases

    • Jorij Abraham
    Pages 95-129

  10. Appendix II: PIM Software Vendors

    • Jorij Abraham
    Pages 131-175

  11. Back Matter

    Pages 177-179
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Keywords

About this book

Product Information Management is the latest topic that companies across the world are deliberating upon. As companies sell online, they are confronted with the fact that not all information necessary to sell their products is available. Where marketing, sales and finance have been core processes of the corporate world for a long time, PIM is a new business process with its own unique implementation and management challenges. The book describes the core PIM processes; their strategic, tactical and operational benefits and implementation challenges. The book has been written for managers, business users as well as students, and illustrates the different concepts with practical cases from companies like Coca Cola, Nikon and Thomas Cook.

Authors and Affiliations

  • Ecommerce Foundation, Duivendrecht, The Netherlands

    Jorij Abraham

About the author

Jorij Abraham is Founder of the eCommerce Foundation, a non-profit organization dedicated to help organizations and industries improve their ecommerce activities. He advises companies about ecommerce strategy, omni-channel development and product information management. Jorij has focused his career on ecommerce and the business side of product information management. While writing part of this book he has been Director of Consulting at Unic. Before he has been ecommerce manager for several organizations like the Bijenkorf, a Dutch up-market department store chain and TUI, Europe's largest travel organization. At Sanoma Media, Benelux's largest print and online media company, he has been online publisher for Food & Travel. Currently, Jorij is Director Research & Advise at Ecommerce Europe, an industry association representing the interests of more than 4.000 companies in 10 European countries selling products via digital means.

Bibliographic Information

  • Book Title: Product Information Management

  • Book Subtitle: Theory and Practice

  • Authors: Jorij Abraham

  • Series Title: Management for Professionals

  • DOI: https://doi.org/10.1007/978-3-319-04885-7

  • Publisher: Springer Cham

  • eBook Packages: Business and Economics, Business and Management (R0)

  • Copyright Information: Springer International Publishing Switzerland 2014

  • Hardcover ISBN: 978-3-319-04884-0Published: 19 May 2014

  • Softcover ISBN: 978-3-319-38039-1Published: 03 September 2016

  • eBook ISBN: 978-3-319-04885-7Published: 05 May 2014

  • Series ISSN: 2192-8096

  • Series E-ISSN: 2192-810X

  • Edition Number: 1

  • Number of Pages: XV, 179

  • Number of Illustrations: 1 b/w illustrations, 53 illustrations in colour

  • Topics: Marketing, Sales/Distribution, Project Management, Organization

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