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Words and Power

Computers, Language, and U.S. Cold War Values

  • Places the development of computer science as a profession within political and cultural contexts from the end of World War II through the 1960s
  • Considers contests for standardization of computer terminology as they reflect efforts from people in military, academic, professional, and corporate sectors to gain control of technology development and deployment
  • Considers the effects of corporate values on post-WWII computer development
  • Traces the history of the professionalization of computer science as a unique discipline and profession apart from mathematics, physics, and electrical engineering
  • Considers the cultural contests for standardization of computer terminology within a linguistic framework

Part of the book series: History of Computing (HC)

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Table of contents (8 chapters)

  1. Front Matter

    Pages i-x
  2. Introduction

    • Bernadette Longo
    Pages 1-10
  3. From Hot War to Cold Peace

    • Bernadette Longo
    Pages 11-18
  4. Who Will Control Atomic Power?

    • Bernadette Longo
    Pages 19-36
  5. Defining Terms and Establishing Priorities

    • Bernadette Longo
    Pages 99-119
  6. Establishing the Field of Computer Science

    • Bernadette Longo
    Pages 121-143

About this book

When viewed through a political lens, the act of defining terms in natural language arguably transforms knowledge into values. This unique volume explores how corporate, military, academic, and professional values shaped efforts to define computer terminology and establish an information engineering profession as a precursor to what would become computer science.

As the Cold War heated up, U.S. federal agencies increasingly funded university researchers and labs to develop technologies, like the computer, that would ensure that the U.S. maintained economic prosperity and military dominance over the Soviet Union. At the same time, private corporations saw opportunities for partnering with university labs and military agencies to generate profits as they strengthened their business positions in civilian sectors. They needed a common vocabulary and principles of streamlined communication to underpin the technology development that would ensure national prosperity and military dominance. 

  • investigates how language standardization contributed to the professionalization of computer science as separate from mathematics, electrical engineering, and physics
  • examines traditions of language standardization in earlier eras of rapid technology development around electricity and radio
  • highlights the importance of the analogy of “the computer is like a human” to early explanations of computer design and logic
  • traces design and development of electronic computers within political and economic contexts
  • foregrounds the importance of human relationships in decisions about computer design

This in-depth humanistic study argues for the importance of natural language in shaping what people come to think of as possible and impossible relationships between computers and humans. The work is a key reference in the history of technology and serves as a source textbook on the human-level history of computing. In addition, it addresses those with interests in sociolinguistic questions around technology studies, as well as technology development at the nexus of politics, business, and human relations.

Authors and Affiliations

  • New Jersey Institute of Technology, Newark, USA

    Bernadette Longo

About the author

Bernadette Longo is an Associate Professor in the Department of Humanities at New Jersey Institute of Technology. She is also the author of the books Edmund Berkeley and the Social Responsibility of Computer Professionals (2015), Spurious Coin: Science, Management, and a History of Technical Writing (2000), and the IEEE Guide to Writing in the Engineering and Technical Fields (2017). Among her other publications, she is co-editor of Critical Power Tools: Technical Communication and Cultural Studies (2006) and Transnational Research in Technical Communication: Realities and Reflections (forthcoming). Dr. Longo is a senior member of the Institute of Electrical and Electronics Engineers (IEEE) and serves on the Association for Computing Machinery (ACM) History Committee.

Bibliographic Information

Buy it now

Buying options

eBook USD 29.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 37.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book USD 37.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access