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  • Book
  • © 2020

Optimal Social Influence

Authors:

  • Includes recent and fundamental models and optimization algorithms on social computing
  • Presents detailed techniques, models, problems, algorithms and experiments
  • Contains practical applications in security, business, computing and engineering

Part of the book series: SpringerBriefs in Optimization (BRIEFSOPTI)

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Table of contents (5 chapters)

  1. Front Matter

    Pages i-viii
  2. Introduction of Social Influence Analysis

    • Wen Xu, Weili Wu
    Pages 1-20
  3. Diffusion of Information

    • Wen Xu, Weili Wu
    Pages 21-36
  4. Rumor Blocking in Social Networks

    • Wen Xu, Weili Wu
    Pages 65-91
  5. Back Matter

    Pages 115-124

About this book

This self-contained book describes social influence from a computational point of view, with a focus on recent and practical applications, models, algorithms and open topics for future research. Researchers, scholars, postgraduates and developers interested in research on social networking and the social influence related issues will find this book useful and motivating. The latest research on social computing is presented along with and illustrations on how to understand and manipulate social influence for knowledge discovery by applying various data mining techniques in real world scenarios. Experimental reports, survey papers, models and algorithms with specific optimization problems are depicted. The main topics covered in this book are: chrematistics of social networks, modeling of social influence propagation, popular research problems in social influence analysis such as influence maximization, rumor blocking, rumor source detection, and multiple social influence competing.  

Authors and Affiliations

  • Department of Mathematics and Computer Science, Texas Woman’s University, Denton, USA

    Wen Xu

  • Department of Computer Science, University of Texas, Dallas, Richardson, USA

    Weili Wu

Bibliographic Information

Buy it now

Buying options

eBook USD 39.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 54.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access