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Contemporary Political Studies

Electoral Strategies and Political Marketing

Editors: Bowler, Shaun, Farrell, David M. (Eds.)

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eBook 109,99 €
price for Spain (gross)
  • ISBN 978-1-349-22411-1
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Hardcover 145,59 €
price for Spain (gross)
  • ISBN 978-0-333-55894-2
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About this book

Despite the central importance of elections to representative democracy, there is no systematic study available of how exactly the parties wage their election campaigns. Examining recent elections in nine countries across three continents, there case studies, all following a common framework, are written by national experts and are based on detailed interviewing and research of the parties. The book includes a lengthy introduction; a comparative study on campaign 'effects'; and a detailed conclusion.

Table of contents (12 chapters)

Table of contents (12 chapters)

Buy this book

eBook 109,99 €
price for Spain (gross)
  • ISBN 978-1-349-22411-1
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover 145,59 €
price for Spain (gross)
  • ISBN 978-0-333-55894-2
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
  • The final prices may differ from the prices shown due to specifics of VAT rules
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Bibliographic Information

Bibliographic Information
Book Title
Electoral Strategies and Political Marketing
Editors
  • Shaun Bowler
  • David M. Farrell
Series Title
Contemporary Political Studies
Copyright
1992
Publisher
Palgrave Macmillan UK
Copyright Holder
Palgrave Macmillan, a division of Macmillan Publishers Limited
eBook ISBN
978-1-349-22411-1
DOI
10.1007/978-1-349-22411-1
Hardcover ISBN
978-0-333-55894-2
Edition Number
1
Number of Pages
X, 245
Topics