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Handel und Internationales Marketing Retailing and International Marketing

The Pursuit of Food Well-Being

The Mechanisms Behind Consumers’ Food Well-Being, and Their Relevance for Food Retailing and Marketing

Authors: Frentz, Florentine

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  • A significant contribution to consumer research

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  • ISBN 978-3-658-30366-2
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About this book

Due to industrialization, globalization, and digitalization food-related life is becoming increasingly complex. The abundance of (unhealthy) food, in particular, is causing an unprecedented over-consumption that endangers people’s health, quality of life, productivity, and life expectancy. Against this backdrop, Florentine Frentz deals with the food well-being of modern consumers and how it can be strengthened. To this end, she refines the concept of food well-being and creates an overarching model, which she applies to various studies and various phenomena. Based on her results, she expounds implications for researchers, retailers, manufacturers, marketers, public policy makers, and consumers. Overall, the results show that the paradigm shift that has already begun must be vigorously pursued, and that every stakeholder can and should contribute.
About the Author:​Florentine Frentz did her dissertation at the Chair of Marketing and Retailing at the University of Siegen, Germany.

About the authors

Florentine Frentz did her dissertation at the Chair of Marketing and Retailing at the University of Siegen, Germany.

Table of contents (8 chapters)

Table of contents (8 chapters)
  • Introduction

    Pages 1-24

    Frentz, Florentine

  • Food Well-Being: The Development of an Integrated Framework

    Pages 25-58

    Frentz, Florentine

  • How Online Grocery Shopping Influences Consumers’ Food Well-Being Compared to Offline Grocery Shopping

    Pages 59-91

    Frentz, Florentine

  • Fifty-One Reasons Consumers Shop for Groceries Online: A Mixed-Methods Examination of Motives for Online Grocery Shopping in the United States and Germany

    Pages 93-103

    Frentz, Florentine

  • Better Marketing for More Food Well-Being: How Retailers and Marketers Can Contribute to Children’s Food Well-Being in the Food Retail Context

    Pages 105-145

    Frentz, Florentine

Buy this book

eBook £55.99
price for United Kingdom (gross)
  • ISBN 978-3-658-30366-2
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Softcover £69.99
price for United Kingdom (gross)
  • ISBN 978-3-658-30365-5
  • Free shipping for individuals worldwide
  • Immediate ebook access, if available*, with your print order
  • Usually dispatched within 3 to 5 business days.
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Bibliographic Information

Bibliographic Information
Book Title
The Pursuit of Food Well-Being
Book Subtitle
The Mechanisms Behind Consumers’ Food Well-Being, and Their Relevance for Food Retailing and Marketing
Authors
Series Title
Handel und Internationales Marketing Retailing and International Marketing
Copyright
2020
Publisher
Gabler Verlag
Copyright Holder
The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Fachmedien Wiesbaden GmbH, part of Springer Nature
eBook ISBN
978-3-658-30366-2
DOI
10.1007/978-3-658-30366-2
Softcover ISBN
978-3-658-30365-5
Series ISSN
2626-3327
Edition Number
1
Number of Pages
XX, 220
Number of Illustrations
1 b/w illustrations
Topics

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