Overview
- Presents the current state of tourist destination management
- Describes approaches for managing and marketing destinations
- Explains efficient strategies to make destinations distinct
- Includes numerous examples from destinations worldwide
Part of the book series: Tourism, Hospitality & Event Management (THEM)
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Table of contents (18 chapters)
Keywords
About this book
Editors and Affiliations
About the editors
Metin Kozak is a Professor in the School of Tourism at Dokuz Eylül University, Turkey. He holds both Master's and PhD degrees in tourism management. His research focuses on consumer behavior, benchmarking, destination management, and sustainability. He acts as the co-editor of Anatolia: An International Journal of Tourism and Hospitality Research and has been a visiting scholar at various universities in the United States, Europe, and Asia.
Bibliographic Information
Book Title: Tourist Destination Management
Book Subtitle: Instruments, Products, and Case Studies
Editors: Nazmi Kozak, Metin Kozak
Series Title: Tourism, Hospitality & Event Management
DOI: https://doi.org/10.1007/978-3-030-16981-7
Publisher: Springer Cham
eBook Packages: Business and Management, Business and Management (R0)
Copyright Information: Springer Nature Switzerland AG 2019
Hardcover ISBN: 978-3-030-16980-0Published: 08 May 2019
eBook ISBN: 978-3-030-16981-7Published: 27 April 2019
Series ISSN: 2510-4993
Series E-ISSN: 2510-5000
Edition Number: 1
Number of Pages: XII, 324
Number of Illustrations: 105 b/w illustrations
Topics: Tourism Management, Marketing, Sustainability Management