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Management for Professionals

Innovation and Transformation

Basics, Implementation and Optimization

Autoren: Kaschny, Martin, Nolden, Matthias

Vorschau
  • Provides a novel method of innovation management based on the enterprise transformation cycle
  • Supports the whole corporate landscape surrounding innovation within and outside the organization
  • Addresses a wide range of aspects such as property rights, financing, marketing, tools, organization, human resource management
Weitere Vorteile

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eBook 59,49 €
Preis für Deutschland (Brutto)
  • ISBN 978-3-319-78524-0
  • Versehen mit digitalem Wasserzeichen, DRM-frei
  • Erhältliche Formate: EPUB, PDF
  • eBooks sind auf allen Endgeräten nutzbar
  • Sofortiger eBook Download nach Kauf
Hardcover 74,89 €
Preis für Deutschland (Brutto)
  • ISBN 978-3-319-78523-3
  • Kostenfreier Versand für Individualkunden weltweit
  • Gewöhnlich versandfertig in 3-5 Werktagen.
Softcover 74,89 €
Preis für Deutschland (Brutto)
  • ISBN 978-3-030-08721-0
  • Kostenfreier Versand für Individualkunden weltweit
  • Gewöhnlich versandfertig in 3-5 Werktagen.
Über dieses Buch

This book discusses a six-step transformation cycle in which the tasks of innovation management – ranked according to their relevance for companies – are placed in a systematic order. Presenting an in-depth discussion on innovation and transformation, the authors delve into strategic themes such as business models and strategic positioning, which are fundamental to the innovation process. It also describes the underlying processes and roles of innovation management, and the required organizational structures. Following process organization and organizational structure, the authors highlight how the appropriate human resource strategy should look and the manner of personnel selection or development to be implemented. The authors also provide tools and systems that are assigned to specific employees working with innovation management; these deal with innovation audit, knowledge management, idea management, financing and budgeting innovations, marketing and property rights. The book also sheds light on how the effectiveness of the innovation process can be monitored using indicator systems. This is a handy resource for managers looking for a structured strategy and how to implement it to achieve optimal innovation management and reap its benefits.


Über den Autor

Prof. Dr. Martin Kaschny has held the professorship for General Business Administration since 2002, in particular SME Management and Entrepreneurship at the University of Koblenz. From 1999 to 2002 he was a management consultant at the Handwerkskammer Düsseldorf. His research interests are in the areas of innovation and ideas management.

Matthias Nolden, management consultant, lecturer and book author in the field of innovation management, has worked for many years in an internationally leading technology company from creation to commercialization of new products and services. His consulting focuses are in the areas of innovation management and business development.

Inhaltsverzeichnis (8 Kapitel)

Inhaltsverzeichnis (8 Kapitel)
  • Economic Factor Innovations

    Seiten 1-21

    Kaschny, Martin (et al.)

  • Business Transformation

    Seiten 23-47

    Kaschny, Martin (et al.)

  • Strategy and Positioning

    Seiten 49-96

    Kaschny, Martin (et al.)

  • Processes and Roles

    Seiten 97-136

    Kaschny, Martin (et al.)

  • Organizational Structures

    Seiten 137-175

    Kaschny, Martin (et al.)

Dieses Buch kaufen

eBook 59,49 €
Preis für Deutschland (Brutto)
  • ISBN 978-3-319-78524-0
  • Versehen mit digitalem Wasserzeichen, DRM-frei
  • Erhältliche Formate: EPUB, PDF
  • eBooks sind auf allen Endgeräten nutzbar
  • Sofortiger eBook Download nach Kauf
Hardcover 74,89 €
Preis für Deutschland (Brutto)
  • ISBN 978-3-319-78523-3
  • Kostenfreier Versand für Individualkunden weltweit
  • Gewöhnlich versandfertig in 3-5 Werktagen.
Softcover 74,89 €
Preis für Deutschland (Brutto)
  • ISBN 978-3-030-08721-0
  • Kostenfreier Versand für Individualkunden weltweit
  • Gewöhnlich versandfertig in 3-5 Werktagen.
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Bibliografische Information

Bibliographic Information
Buchtitel
Innovation and Transformation
Buchuntertitel
Basics, Implementation and Optimization
Autoren
Titel der Buchreihe
Management for Professionals
Copyright
2018
Verlag
Springer International Publishing
Copyright Inhaber
Springer International Publishing AG, part of Springer Nature
eBook ISBN
978-3-319-78524-0
DOI
10.1007/978-3-319-78524-0
Hardcover ISBN
978-3-319-78523-3
Softcover ISBN
978-3-030-08721-0
Buchreihen ISSN
2192-8096
Auflage
1
Seitenzahl
XI, 318
Anzahl der Bilder
62 schwarz-weiß Abbildungen
Themen