Information and Communication Technologies in Tourism 2016

Proceedings of the International Conference in Bilbao, Spain, February 2-5, 2016

Herausgeber: Inversini, Alessandro, Schegg, Roland (Eds.)

    • Presents
    • research on cutting-edge technologies in travel and tourism by leading
    • scholars in the field
    • Offers
    • practical insights into IT-related managerial issues
    • Provides
    • both latest research findings and practice cases
Weitere Vorteile

Dieses Buch kaufen

eBook 166,59 €
Preis für Deutschland (Brutto)
  • ISBN 978-3-319-28231-2
  • Versehen mit digitalem Wasserzeichen, DRM-frei
  • Erhältliche Formate: PDF, EPUB
  • eBooks sind auf allen Endgeräten nutzbar
  • Sofortiger eBook Download nach Kauf
Softcover 213,99 €
Preis für Deutschland (Brutto)
  • ISBN 978-3-319-28230-5
  • Kostenfreier Versand für Individualkunden weltweit
  • Gewöhnlich versandfertig in 3-5 Werktagen.
Über dieses Buch

The papers presented in this volume advance the state-of-the-art research on digital marketing and social media, mobile computing and responsive web design, semantic technologies and recommender systems, augmented and virtual reality, electronic distribution and online travel reviews, MOOC and eLearning, eGovernment and sharing economy. This book covers the most significant areas contributed by prominent scholars from around the world and is suitable for both academics and practitioners who are interested in the latest developments in eTourism. 

Über den Autor

Alessandro Inversini is senior lecturer at Bournemouth University Faculty of Management (United Kingdom). His research interests are where communication, tourism and new media overlap, ranging from design to evaluation of tourism websites, from online communication to branding and reputation, from eCommerce to eLearning.

Roland Schegg is a professor at the Institute of Tourism at the University of Applied Sciences and Arts of Western Switzerland/Valais (HES-SO Valais). Between 2000 and 2004 he was with the Ecole Hôtelière de Lausanne (EHL). He earned his BS from the Swiss Federal Institute for Technology (ETH) in Zurich and his PhD from the University of Geneva. His research interests are in the field of eTourism (online distribution, eService metrics, technology adoption, web 2.0 and mobile technologies in tourism). 

Inhaltsverzeichnis (43 Kapitel)

  • Bringing Online Visibility to Hotels with Schema.org and Multi-channel Communication

    Fensel, Anna (et al.)

    Seiten 3-16

  • Automatic Persistent Personalization of Ads in Tourism Websites

    Rezola, Alberto (et al.)

    Seiten 17-30

  • Connectivity and the Consequences of Being (Dis)connected

    Tanti, Adrian (et al.)

    Seiten 31-44

  • Generation of Gamified Mobile Experiences by DMOs

    Garcia, Ander (et al.)

    Seiten 45-57

  • Automated Hyperlink Text Analysis of City Websites: Projected Image Representation on the Web

    Weismayer, Christian (et al.)

    Seiten 59-72

Dieses Buch kaufen

eBook 166,59 €
Preis für Deutschland (Brutto)
  • ISBN 978-3-319-28231-2
  • Versehen mit digitalem Wasserzeichen, DRM-frei
  • Erhältliche Formate: PDF, EPUB
  • eBooks sind auf allen Endgeräten nutzbar
  • Sofortiger eBook Download nach Kauf
Softcover 213,99 €
Preis für Deutschland (Brutto)
  • ISBN 978-3-319-28230-5
  • Kostenfreier Versand für Individualkunden weltweit
  • Gewöhnlich versandfertig in 3-5 Werktagen.
Loading...

Wir empfehlen

Loading...

Bibliografische Information

Bibliographic Information
Buchtitel
Information and Communication Technologies in Tourism 2016
Buchuntertitel
Proceedings of the International Conference in Bilbao, Spain, February 2-5, 2016
Herausgeber
  • Alessandro Inversini
  • Roland Schegg
Copyright
2016
Verlag
Springer International Publishing
Copyright Inhaber
Springer International Publishing Switzerland
eBook ISBN
978-3-319-28231-2
DOI
10.1007/978-3-319-28231-2
Softcover ISBN
978-3-319-28230-5
Auflage
1
Seitenzahl
XV, 792
Anzahl der Bilder
68 schwarz-weiß Abbildungen, 35 Abbildungen in Farbe
Themen