Editors

Coordinating Editor
Paul Ellickson, University of Rochester, USA
paul.ellickson@simon.rochester.edu

Co-Editors
Bart Bronnenberg, Tilburg University, Netherlands
Günter Hitsch, University of Chicago, USA
Carl Mela, Duke University, USA
Stephan Seiler, Imperial College London, UK
Brad Shapiro, University of Chicago, USA
Hema Yoganarasimhan, University of Washington, USA

Associate Editors
Paulo Albuquerque, INSEAD, France
Eric Anderson, Northwestern University, USA
Neeraj Arora, University of Wisconsin-Madison, USA
Eva Ascarza, Harvard University, USA
Ron Berman, University of Pennsylvania, USA
Ulf Böckenholt, Northwestern University, USA
Bryan Bollinger, New York University, USA
Eric T. Bradlow, University of Pennsylvania, USA
Norris Bruce, University of Texas at Dallas, USA
Jean-Pierre Dube, University of Chicago, USA
Peter Ebbes, HEC Paris, France
Paul Ellickson, University of Rochester, USA
Elea Feit, Drexel University, USA
Jeremy Fox, Rice University, USA
David Godes, University of Maryland, USA
Brett Gordon, Northwestern University, USA
Elisabeth Honka, University of California, Los Angeles, USA
Kinshuk Jerath, Columbia University, USA
Przemyslaw Jeziorski, University of California, Berkeley, USA
T. Tony Ke, The Chinese University of Hong Kong
Anja Lambrecht, London Business School, UK
Qing Liu, University of Wisconsin–Madison, USA
Mitch Lovett, University of Rochester, USA
Dina Mayzlin, University of Southern California, USA
Kanishka Misra, University of California, San Diego, USA
Sridhar Narayanan, Stanford University, USA
Denis Nekipelov, University of Virginia, USA
Oded Netzer, Columbia University, USA
Zhao (Eddie) Ning, Cheung Kong Graduate School of Business, China
Anita Rao, University of Chicago, USA
Stephen Ryan, Washington University in St. Louis, USA
Navdeep Sahni, Stanford University, USA
Amin Sayedi, University of Washington, USA
Stephan Seiler, Imperial College London, UK
Jiwoong Shin, Yale University, USA
Scott Shriver, University of Colorado, Boulder, USA
Jeff Shulman, University of Washington, USA
S Sriram, University of Michigan, USA
Upendar Subramanian, University of Texas at Dallas, USA
Raphael Thomadsen, Washington University in St. Louis, USA
Sha Yang, University of Southern California, USA
Song Yao, Washington University in St. Louis, USA
Robert Zeithammer, University of California, Los Angeles, USA
Juanjuan Zhang, Massachusetts Institute of Technology, USA

Advisory Board
Greg Allenby, Ohio State University, USA
Pradeep Chintagunta, University of Chicago, USA
Wesley Hartmann, Stanford University, USA
Rajiv Lal, Harvard University, USA
Sridhar Moorthy, University of Toronto, Canada
Robert H. Porter, Northwestern University, USA
Ram C. Rao, University of Texas, Dallas, USA
Peter Reiss, Stanford University, USA
Peter Rossi, University of California, Los Angeles, USA
Florian Zettelmeyer, Northwestern University, USA

Academics in Industry Board
Patrick Bajari, Chief Economist and Vice President, Amazon
Sean Chu, Data Scientist, Facebook
Phillip Leslie, Chief Digital Economist and Vice President, Amazon
Randall Lewis, Economic Research Scientist, Netflix
David Reiley, Principal Scientist, Pandora
Hal Varian, Chief Economist, Google