Technology Roadmapping for Strategy and Innovation

1. Front Matter

   Pages 1-6

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2. Basics of Technology Roadmapping

   • Martin G. Moehrle, Ralf Isenmann, Robert Phaal

   Pages 1-10

3. Institutional Reference for Technology Roadmapping

   1. Front Matter

      Pages 11-12

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   2. Technology Management and Roadmapping at the Firm Level

      • Robert Phaal, Clare Farrukh, David R. Probert

      Pages 13-29

   3. Networked Innovation: Using Roadmapping to Facilitate Coordination, Collaboration and Cooperation

      • Irene J. Petrick

      Pages 31-46

   4. Technology Roadmapping on the Industry Level: Experiences from Canada

      • Geoff Nimmo

      Pages 47-65

   5. Roadmapping as a Responsive Mode to Government Policy: A Goal-Orientated Approach to Realising a Vision

      • Clive I. V. Kerr, Robert Phaal, David R. Probert

      Pages 67-87

4. Processes of Technology Roadmapping

   1. Front Matter

      Pages 89-90

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   2. Fast-Start Roadmapping Workshop Approaches

      • Robert Phaal, Clare Farrukh, David R. Probert

      Pages 91-106

   3. Technological Overall Concepts for Future-Oriented Roadmapping

      • Günther Schuh, Hedi Wemhöner, Simon Orilski

      Pages 107-121

   4. Scenario-Based Exploratory Technology Roadmaps - A Method for the Exploration of Technical Trends

      • Horst Geschka, Heiko Hahnenwald

      Pages 123-136

   5. TRIZ-Based Technology Roadmapping

      • Martin G. Moehrle

      Pages 137-150

   6. Development of Technology Foresight: Integration of Technology Roadmapping and the Delphi Method

      • Daisuke Kanama

      Pages 151-171

   7. The Innovation Support Technology (IST) Approach: Integrating Business Modeling and Roadmapping Methods

      • Hitoshi Abe

      Pages 173-188

5. Implementing Technology Roadmapping

   1. Front Matter

      Pages 189-190

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   2. Implementing Technology Roadmapping in an Organization

      • Nathasit Gerdsri

      Pages 191-210

   3. Innovation Business Plan at Siemens: Portfolio-Based Roadmapping to Focus on Promising Innovation Projects Right from the Beginning

      • Babak Farrokhzad, Claus Kern, Meike de Vries

      Pages 211-223

   4. Exploratory Roadmapping: Capturing, Structuring and Presenting Innovation Insights

      • David A. Beeton, Robert Phaal, David R. Probert

      Pages 225-240

6. Linking Technology Roadmapping to Other Instruments of Strategic Planning

   1. Front Matter

      Pages 241-241

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   2. Long-Term Innovation Management - The Balanced Innovation Card in Interplay with Roadmapping

      • Rainer Vinkemeier

      Pages 243-255

Technology roadmapping is a significant method to help companies gain orientation concerning future challenges. This work contains a description of technology roadmapping in four major parts, providing expert knowledge on framing/embedding of technology roadmapping, processes of technology roadmapping, implementing technology roadmapping and linking technology roadmapping to other instruments of strategic planning.
The book provides a comprehensive survey of technology roadmapping since it contains papers by leading European, American and Asian experts, provides orientation regarding different methods of technology roadmapping and their interconnections, supplies readers with a compilation of the most important submethods, and embeds and links technology roadmapping in the framework of management research.
This book aims at becoming the leading compendium on technology roadmapping.

• Management Research
• T-Plan
• TRM
• Technology Management
• Technology Road Mapping

• Institut für Projektmanagement und, Innovation (IPMI), Universität Bremen, Bremen, Germany

  Martin G. Moehrle

• Innovation Research ISI, Competence Center Innovation and, Fraunhofer Institute for Systems and, Karlsruhe, Germany

  Ralf Isenmann

• Institute for Manufacturing, Department of Engineering, University of Cambridge, Cambridge, United Kingdom

  Robert Phaal

Martin G. Moehrle is director of the institute for project management and innovation (IPMI) at the University of Bremen, Germany, since 2001. From 1996 to 2001 he was leading the chair for planning and innovation management at the Technical University of Cottbus, Germany. The major research interests of IPMI are technology forecasting, evaluation of innovations, patent strategies, and TRIZ. Prof. Moehrle has published several books and articles in the field of innovation and technology management.

Ralf Isenmann joined the Fraunhofer Institute for Systems and Innovation Research ISI, Karlsruhe (Germany), in 2008. His research areas are in the interface between the management of innovation and technologies on the one hand and sustainable management, industrial ecology and corporate social responsibility (CSR) on the other. Special foci are corporate foresight projects and applications of technology roadmapping at corporate, national and international level for various industrial and governmental clients. He is an Associate Professor at the Faculty of Economics and Business Studies, University of Bremen. Since 2010 he is temporarily leading the Department for Sustainable Management at the Faculty of Business Studies, Management and Economics, University of Kassel.

Robert Phaal is a Principal Research Associate in the Engineering Department of the University of Cambridge, based in the Centre for Technology Management, Institute for Manufacturing. He conducts research in the area of strategic technology management, with particular interests in technology roadmapping and evaluation, emergence of technology-based industry and the development of practical management tools. Rob has a mechanical engineering background, with a PhD in computational mechanics, with industrial experience in technical consulting, contract research and software development.

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