Overview
- Teaches the reader to creatively analyse business and design improvement to business
- Focuses on digital innovation as a lever for change, providing signposts for how best to apply ICT within systems of organization
- Includes a range of up to date case studies which link theory to practice
- Uses the 'grand challenge' of an aging population as a central case to demonstrate the application of business analysis and design
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Table of contents (18 chapters)
Keywords
About this book
This textbook offers an essential introduction to design orientation in business, which impacts the way management is undertaken world-wide. Design orientation, as it applies to business, is the process through which a designer analyses business as a system, identifies motivation for changing the system, and designs improvement for the organisation, as well as ways of implementing this improvement. It involves strategic and innovative thinking, communication with key stakeholders, and change management.
This book provides coverage of critical tools for design which enable business professionals to analyse existing ways of organizing and to design new ways of organizing. The reader will learn how to develop a digital business model to organize private, public or voluntary work. In doing so, the reader will learn to critically evaluate the notion of digital innovation and understand the proper place of ICT within organization.
The reader will learn how to:
- critically evaluate the relevance of digital innovation to domains of organisation
- develop digital business models to organize private, public or voluntary work
- construct business strategy and relate it to business models, motivation models, innovation management and change management
Written by an expert in the field, this book is designed for both students and professionals. Each chapter contains an introduction, a section of key reading, and a summary, while a number of cases based on real-life examples are worked through as examples in the text, demonstrating the real-life application of the design theory discussed.
Authors and Affiliations
About the author
Paul Beynon-Davies is Professor Emeritus at the Cardiff Business School. Before taking up an academic post, Professor Beynon-Davies worked for several years in the informatics industry in the UK both in the public and private sectors. He has published 13 books and over eighty peer-reviewed academic papers, many in leading journals such as the Information Systems Journal, the European Journal of Information Systems and the Journal of the Association for Information Systems.
Bibliographic Information
Book Title: Business Analysis and Design
Book Subtitle: Understanding Innovation in Organisation
Authors: Paul Beynon-Davies
DOI: https://doi.org/10.1007/978-3-030-67962-0
Publisher: Palgrave Macmillan Cham
eBook Packages: Business and Management, Business and Management (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2021
Softcover ISBN: 978-3-030-67961-3Published: 06 May 2021
eBook ISBN: 978-3-030-67962-0Published: 05 May 2021
Edition Number: 1
Number of Pages: XXIX, 409
Number of Illustrations: 9 b/w illustrations, 166 illustrations in colour