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  • © 2019

Media in the Global Context

Applications and Interventions

Palgrave Macmillan
  • Includes contributions from scholars specializing in media and international development from a transdisciplinary, global approach

  • Identifies the cultural patterns in remote communities that have been "diluted" by IT and the extent to which the changes impact the values of its citizens

  • Describes the role that social media and broadcast media play in the understanding of war among residents in highly wired and remote communities

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Table of contents (11 chapters)

  1. Front Matter

    Pages i-xxii
  2. Online Media, Political Change and Nationalism

    1. Front Matter

      Pages 1-1
    2. Terrorism as Media Propaganda: A Theoretical Approach

      • Charles Okigbo, Blessing E. Okafor
      Pages 3-22
  3. Social Media and the Globalization of Local Cultures

    1. Front Matter

      Pages 47-47
  4. Back Matter

    Pages 267-272

About this book

This book investigates ways in which global media coverage of conflicts affects the worldviews of the social and cultural values of nationals from the war regions. It identifies the cultural patterns in remote communities that have been ‘diluted’ by IT and the extent to which the changes impacted the values of the indigenes. It also describes the role that IT especially social media and broadcast media play in the understanding of war among residents in highly wired and remote communities, respectively.

Reviews

“A very welcome addition to the literature on globalization of media and communication. What distinguishes this valuable collection is its focus on the global South.” (Daya Thussu, author of International Communication: Continuity and Change, Professor of International Communication, Hong Kong Baptist University)

“This book offers a timely contribution to the understanding of the dynamics of global media representation and perception in a new era undermined by the unprecedented connectivity, both symbolically and physically, in human history. Instead of repeating a technical-driven globalization illusion, this book offers a collection of wonderful works to map the diversity of localization in which technological adoption interacts with the changing cultural and social patterns… It is indeed an inspiring work for international communication research and practice across the globe.” (Deqiang Ji, Associate Professor at Communication University of China; Vice Chair, International Communication Section, IAMCR; Editor-in-chief, China Media Research)

“News reports about marginalized regions are often tilted to favor the political and economic interests of the news teller, but this book doesn’t apologize to the latter. Rather, it traces the historical and structural patterns of international news reporting and news consumption and provides recommendations for meaningful change.” (Jan Servaes, former UNESCO Chair of Communication for Sustainable Social Change)

“This is an excellent collection of studies that enhances our understanding of how global media influence societal perceptions of otherness. I recommend this volume for students and teachers of media literacy, media advocacy, social media and media effects… a good communication and media student’s companion.” (Levi Z. Manda, PhD. EditorJournal of Development & Communication Studies)

“We often read books that claim to offer a global perspective when, in fact, they mostly address European and North American viewpoints. This is definitely not the case here. The book covers a range of relevant and timely topics, including terrorism and reporting, politics and journalism, fake news, social media use, and online extremism. Most importantly, readers can learn about research conducted in varied global contexts in Africa, Asia and the Arab World. A must read for people who are curious about diverse media uses and practices in the world.” (Andrea Medrado, PhD., Fluminense Federal University, Brazil. Co-Chair, Community Communication & Alternative Media Section, International Association for Media and Communication Research)

“This book debates representation within wide-ranging global contexts, with nuanced analysis of discourses of terrorism. It adds new evidence and critical views from the Global South.” (Winston Mano, PhD., Director of the Africa Media Centre and a member of the CAMRI Global Media Research Network, University of Westminster, UK)

“Once again, the irrepressible intellectual Emmanuel Ngwainmbi has brought us another one of his outstanding books, Global Media Representation and International Community Perception, with a steady hand on organization, choice of chapter writers and a sharp focus on the worldwide nature of media representation as the international community sees it. Ngwainmbi is clearly one of the leaders in communication and this book, edited by him, shows his mastery.” (Prof. Molefi Kete Asante, author of Revolutionary Pedagogy)

“A timely book which brings together insightful contributions, especially from Asia and Africa, which will contribute to debate on key global media issues in areas as journalism reporting and the representation of issues as conflict, extremism and terrorism, as well as important matters of our time as social media and fake news practice and their implications.” (Salvatore Scifo, PhD. Bournemouth University, UK)

“An insightful volume which interrogates the nuances of representation within cultural and comparative contexts, and illuminates some historical perceptions through contemporary prisms.” (Prof. Nosa Owens-Ibie, Acting Vice Chancellor, Caleb University, Lagos, Nigeria, and Secretary General, Association of Communication Scholars & Professionals of Nigeria (ACSPN))

“This book strikes at the core of media representation in a global context. Through bold and insightful articles from scholars from different part of the world, it examines critical historical and contemporary issues in media representation. Clearly, it is a great resource for those interested in the interplay between the media and the global society.” (Bumni Makinwa, PhD., CEO, AUNIQUEI Communication for Leadership, and formerly Africa Regional Director, United Nations Population Fund (UNFPA))

“This book brings refreshing perspectives on perennial and emerging concerns about media and communication in societies from different parts of the world. The writers contend with these global imperatives from their peculiar local contexts. They shine a light on new opportunities for democratised access to the media, appraise prospects offered to otherwise marginalised demographic groups, and focus on the pressing issues of reliable reporting as a means of tackling diverse forms of insecurities. Through this volume, Ngwainmbi and the team of writers confront the techno-glorious promises of a more equitable global media scape. The conditions under which these promises are feasible are left for you to find out.  An insightful read!” (Oluyinka Esan, PhD., Reader in Media & Film , School of Media and Film , University of Winchester, UK)


Editors and Affiliations

  • Charlotte, USA

    Emmanuel K. Ngwainmbi

About the editor

Emmanuel K. Ngwainmbi is a Professor in the Department of Communication Studies, University of North Carolina at Charlotte, USA.



Bibliographic Information

  • Book Title: Media in the Global Context

  • Book Subtitle: Applications and Interventions

  • Editors: Emmanuel K. Ngwainmbi

  • DOI: https://doi.org/10.1007/978-3-030-26450-5

  • Publisher: Palgrave Macmillan Cham

  • eBook Packages: Literature, Cultural and Media Studies, Literature, Cultural and Media Studies (R0)

  • Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2019

  • Hardcover ISBN: 978-3-030-26449-9Published: 10 December 2019

  • Softcover ISBN: 978-3-030-26452-9Published: 27 December 2020

  • eBook ISBN: 978-3-030-26450-5Published: 23 November 2019

  • Edition Number: 1

  • Number of Pages: XXII, 272

  • Number of Illustrations: 1 b/w illustrations, 14 illustrations in colour

  • Topics: Media and Communication, Development Communication, Culture and Technology, Journalism

Buy it now

Buying options

eBook USD 79.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 99.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book USD 99.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access