Overview
- Explores what emerges in relation to the specific nuances of Indian femininity
- Highlights how ideas like post-feminism find footing in global south contexts
- Presents a detailed mapping of contemporary urban Indian femininity and gender expectation
Part of the book series: Palgrave Series in Asia and Pacific Studies (PSAPS)
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Table of contents (7 chapters)
Keywords
About this book
Through engaging media coverage of the public lives of Bollywood actresses, this book unveils understandings of idealized femininity and gender within this cultural context. Beyond its own borders, such a context is unique given the global relevance of content from and about Bollywood with members of the diaspora as well as those culturally Indian individuals that are no longer part of the diaspora. This book thus engages these actresses as global Indian celebrities who are framed and presented as contemporary urban Indian exemplars of gender via media coverage about them. The book therefore offers a robust and detailed case study of the Bollywood star system so as to demonstrate how the nuances of this unique cultural context influence the dimensions of postfeminism and celebrity culture therein.
Authors and Affiliations
About the author
Viraj Suparsad is a post-doctoral fellow in African Feminist Imagination at The Nelson Mandela University in Gqeberha, South Africa. He holds a PhD in Media Studies from The University of the Witwatersrand in Johannesburg, South Africa. His published works look at issues relating to postcolonial femininities as they emerge in popular culture spaces in the global south.
Bibliographic Information
Book Title: Being Bollywood
Book Subtitle: Postfeminism, Celebrity Culture and Femininity in the Global South
Authors: Viraj Suparsad
Series Title: Palgrave Series in Asia and Pacific Studies
DOI: https://doi.org/10.1007/978-981-99-5700-2
Publisher: Palgrave Macmillan Singapore
eBook Packages: Literature, Cultural and Media Studies, Literature, Cultural and Media Studies (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd. 2023
Hardcover ISBN: 978-981-99-5699-9Published: 15 October 2023
Softcover ISBN: 978-981-99-5702-6Due: 15 November 2023
eBook ISBN: 978-981-99-5700-2Published: 14 October 2023
Series ISSN: 2662-7922
Series E-ISSN: 2662-7930
Edition Number: 1
Number of Pages: XII, 172
Number of Illustrations: 1 b/w illustrations
Topics: Gender Studies, Media and Communication, Politics and Gender, Public Policy