Sustainability in Luxury Fashion Business

1. Front Matter

   Pages i-x

   PDF

2. Opening: Sustainability and Luxury Brands

   • Chris K. Y. Lo, Jung Ha-Brookshire

   Pages 1-7

3. Sufficient Desire: The Discourse of Sustainable Luxury

   • Katie Baker Jones, Joseph P. Jones

   Pages 9-27

4. The Marketing of Sustainability and CSR Initiatives by Luxury Brands: Cultural Indicators, Call to Action, and Framework

   • RayeCarol Cavender

   Pages 29-49

5. Luxury Fashion Brands Versus Mass Fashion Brands: Data Mining Analysis of Social Media Responses Toward Corporate Sustainability

   • Stacy Hyun-Nam Lee, Yi Zhou, Chris K. Y. Lo, Jung Ha-Brookshire

   Pages 51-73

6. Thematic Analysis of YouTube Comments on Disclosure of Animal Cruelty in a Luxury Fashion Supply Chain

   • Heejin Lim

   Pages 75-92

7. Mining Social Media Data to Discover Topics of Sustainability: The Case of Luxury Cosmetics Brands and Animal Testing

   • Chao Min, Eunmi Lee, Li Zhao

   Pages 93-111

8. Cashmere Industry: Value Chains and Sustainability

   • Sheikh I. Ishrat, Nigel P. Grigg, Nihal Jayamaha, Venkateswarlu Pulakanam

   Pages 113-132

9. Sustainability in the Fur Industry

   • Thomas C. C. Wong, Roger Ng, Lei Min Cai

   Pages 133-152

10. The Drivers and Barriers of Luxury Sector Retailers to Adopt Energy Efficiency Technologies in Hong Kong

    • Spencer S. C. Tao, Chris K. Y. Lo

    Pages 153-171

11. Luxury Fashion and Peace Restoration for Artisans in Colombia

    • Cindy Cordoba

    Pages 173-192

12. Back Matter

    Pages 193-194

    PDF

This book explores new approaches and strategies that luxury fashion brands could adopt in their operations toward sustainability goals. It addresses the unique challenges faced by luxury fashion brands, given that concepts of luxury and sustainability may be conflicting. In doing so, it elaborates on how fashion brands need to manage their suppliers to comply with and improve social and environmental conditions, the pressure to fulfill the triple-bottom lines, consumer demands for transparency, and social media and its advantages in achieving sustainability goals. Exploring the notion that luxury fashion brands are in a better position to pursue superior sustainability performance, it presents research that highlights how the consequences of non-compliance could have more devastating effects on luxury brands than on mass-market brands. The book is a valuable resource for academics and practitioners in the field of business, sustainability, and fashion.

• Sustainability in luxury fashion Sectors
• Drivers and barriers of sustainability in fashion
• Sustainable supply chain management
• Industrial leadership in sustainability
• Social media marketing of luxury fashion sustainability
• Stakeholder management in luxury sector
• Luxury sector, health and sustainability
• sustainability
• textile engineering

• The Hong Kong Polytechnic University, Hung Hom, Hong Kong

  Chris K. Y. Lo

• University of Missouri, Columbia, USA

  Jung Ha-Brookshire

Dr. Chris K. Y, Lo teaches "Sustainability in Fashion" at the Hong Kong Polytechnic University. He received a number of external grants related to environmental and social issues from the Hong Kong Research Grant Council. His publications are mainly in the sustainability and quality management context, and his latest research scope covers innovation and disruptive technologies. One of his recent research works is the winner of Responsible Research in Business and Management Network's Responsible Research in Management Award 2017. Dr. Lo is the faculty teaching award winner in 2017, recognizing his endeavor of promoting and adopting innovations in sustainability education. Dr. Lo's publications on sustainability in supply chain appeared in Manufacturing & Service Operations Management, Journal of Operations Management, International Journal of Production Economics, Journal of Business Ethics, and Organization Science, etc. He is an associate editor of International Journal of Workplace Health Management.


Dr. Jung E. Ha-Brookshire is a Fulbright scholar, associate professor and director of Graduate Studies at the Department of Textile and Apparel Management at the University of Missouri (MU), Columbia, Missouri, USA. Prior to joining MU, Dr. Ha-Brookshire worked as a production assistant, production coordinator, production manager, and sourcing manager for children’s wear and intimate apparel companies in New York City (NYC) from 1997 to 2004. During her time in NYC, she extensively traveled to countries in Asia and Central America for textile and apparel product sourcing, product development, production coordination, and quality assurance. At MU, she teaches global sourcing and the capstone course for retail marketing and merchandising students. She also teaches global supply chain management and theory development & evaluation courses at the graduate level. She has received several awards, including Core Fulbright Scholar award in 2015, the2011 Rising Star award by the International Textile and Apparel Association, the 2010 Excellence in Education award by MU Division of Student Affairs, and 2009 Professor of the Year award by MU Student Athlete group. She has received a number of internal and external grants over $350,000. She has published more than 40 research manuscripts in peer-reviewed journals and edited books. She is an author of textbook, Global Sourcing in the Textile and Apparel Industry. She and her colleagues have presented over 60 research abstracts at various international, national, and regional conferences, and she appeared on an Internet news program, HuffPost Live, in 2013. She is the Vice President of Operations (2015–2017) at the International Textiles and Apparel Association. Her research interests include moral responsibility for corporate sustainability, global supply chain and sourcing strategies, sustainable production and consumption of textiles and apparel, and corporate/industry identity issues. She utilizes both qualitative and quantitative research tools.

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