Overview
- Brings together researcher and practitioner experiences of COVID-19 related impacts
- Assesses the pandemic-altered marketing and advertising strategies for performances and streaming content
- Discusses the role and impact of digital transformation of the music business due to the pandemic
Part of the book series: Music Business Research (MUBURE)
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Table of contents (8 chapters)
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Front Matter
Keywords
About this book
The global COVID-19 pandemic, the resulting lockdown imposed in many countries, as well as related safety measures taken by governments and authorities, have posed significant challenges to classical music culture. However, they may also have had a stimulating effect on music festivals and opera houses’ streaming offerings. This book brings together experts from the fields of musicology and music management to share their current empirical research findings on the pandemic-evoked digital transformation of the classical music scene, addressing either the institutional or the reception perspective. Furthermore, it documents discussions with opera dramaturgs and artistic directors, as well as music managers and event producers in the classical field, to share their practical lockdown experiences and current strategies in dealing with the digital transformation of opera. In this way, the volume combines the perspective of academic researchers with that of practitioners in the field.
This book is particularly useful for students and researchers in music and media management, as well as musicology. It is also intended to help practitioners from concert houses and opera management, such as dramaturges, artistic directors, marketing and communication directors.
Editors and Affiliations
About the editors
Steffen Lepa is a Postdoc Media and Communication Scholar leading the computational musicology team of the Audio Communication Group at Technische Universität Berlin (Germany). He is the Editor-in-Chief of the online knowledge portal ‘Musik und Medien’. Steffen was a Guest Professor for Music and Media at Hanover University of Music, Drama, and Media, a Principal Investigator at the Horizon 2020 project ‘abc_dj’, and a Scientific Collaborator in the cluster-of-excellence research project ‘Medium und Emotion’.
Ruth Müller-Lindenberg is a Professor of Historical Musicology at the Hanover University of Music, Drama, and Media (Germany). Previously, Prof. Müller-Lindenberg was the orchestra manager and deputy artistic director of the Berlin Symphony Orchestra (1992/93). She also served as the Head of the Department for Music Theater, Dance, Music in the Berlin Senate Department for Cultural Affairs and was a Head of Department in the Office of the Federal President of Germany(2003–2006). Her research interests include music aesthetics, music criticism, and music theater.
Hauke Egermann is a Professor in Systematic Musicology at the Institute of Music and Musicology, TU Dortmund University (Germany). He graduated in Systematic Musicology, Media Science, and Communication Research and then studied neuroscience, earning a Ph.D. in Music Psychology/Neuroscience from the Centre for Systemic Neuroscience Hannover (Germany). He was an Assistant Professor and later an Associate Professor at the Department of Music, University of York, UK, where he founded and directed the York Music Psychology Group.
Bibliographic Information
Book Title: Classical Music and Opera During and After the COVID-19 Pandemic
Book Subtitle: Empirical Research on the Digital Transformation of Socio-cultural Institutions and Aesthetic Forms
Editors: Steffen Lepa, Ruth Müller-Lindenberg, Hauke Egermann
Series Title: Music Business Research
DOI: https://doi.org/10.1007/978-3-031-42975-0
Publisher: Springer Cham
eBook Packages: Business and Management, Business and Management (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2023
Hardcover ISBN: 978-3-031-42974-3Published: 10 November 2023
Softcover ISBN: 978-3-031-42977-4Due: 11 December 2023
eBook ISBN: 978-3-031-42975-0Published: 09 November 2023
Series ISSN: 2522-0829
Series E-ISSN: 2522-0837
Edition Number: 1
Number of Pages: IX, 151
Number of Illustrations: 1 b/w illustrations, 13 illustrations in colour
Topics: Industries, Media and Communication, Digital/New Media, Business and Management, general, Cultural Economics