Overview
- 2nd revised and extended edition
- Explores human decision-making heuristics
- Applies behavioral economics to political outcomes
Part of the book series: Contributions to Economics (CE)
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Table of contents (8 chapters)
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Front Matter
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Behavioral Foundations
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Front Matter
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Digital Behavioral Economics
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Front Matter
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The Future of Behavioral Economics
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Front Matter
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Keywords
About this book
This book explores human decision-making heuristics. The monograph studies how nudging and winking can help citizens to make rational choices and governments to create choice architectures that aid in stabilizing markets and flourishing society. By applying the behavioral economics approach to political outcomes, it demonstrates how economics can be employed for personal benefits but also foster the greater societal good.
A review of the current literature on human decision-making advantages and failures in Europe and North America opens the book. A wide range of nudges and winks is presented that aid to curb the harmful consequences of human decision-making fallibility. Awareness of mental heuristics and biases in the finance domain is strengthened in order to understand how to nudge people to benefit from economic markets but also help governments to stabilize economies in providing strategic market communication. The author also proposes concrete leadership and followership directives on nudging in the digital age. This book appeals to scholars and policy makers interested in rational decision-making. The behavioral perspective features the strategic use of nudging and winking in the digital age.
The second revised and expanded edition offers the newest insights on behavioral e-Economics and the latest developments regarding the COVID-19 pandemic. It covers topics such as the role of social media in finance and discrimination in searchplace competition. It also offers new insights on strategic leadership and smart followership directives to successfully navigate through complex and fast-paced e-architectures.
Authors and Affiliations
About the author
Julia Margarete Puaschunder is a behavioral economist working at the Inter-University Consortium of New York at Columbia University. Prior to that she was a faculty associate at Harvard University. As a Friends of the International Institute for Applied Systems Analysis (IIASA) board member, she advances science diplomacy in cooperation with the United States National Academy of Sciences.
Bibliographic Information
Book Title: Advances in Behavioral Economics and Finance Leadership
Book Subtitle: Strategic Leadership, Wise Followership and Conscientious Usership in the Digital Century
Authors: Julia Puaschunder
Series Title: Contributions to Economics
DOI: https://doi.org/10.1007/978-3-031-15710-3
Publisher: Springer Cham
eBook Packages: Behavioral Science and Psychology, Behavioral Science and Psychology (R0)
Copyright Information: Springer Nature Switzerland AG 2022
Hardcover ISBN: 978-3-031-15709-7Published: 23 November 2022
Softcover ISBN: 978-3-031-15712-7Published: 23 November 2023
eBook ISBN: 978-3-031-15710-3Published: 22 November 2022
Series ISSN: 1431-1933
Series E-ISSN: 2197-7178
Edition Number: 2
Number of Pages: XI, 237
Number of Illustrations: 1 b/w illustrations, 17 illustrations in colour
Topics: Behavioral/Experimental Economics, Behavioral Finance, Business Strategy/Leadership, Political Leadership, Behavioral Sciences