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The Sensory Modes of Animal Rhetorics

A Hoot in the Light

Palgrave Macmillan

Authors:

  • Magnifies the communicative activities of rhetorical animals particularly as it relates to persuasion
  • Describes the range of extra-sensory perceptions part of animal rhetorics
  • Illustrates the limits of human exceptionalism and relying solely on culture to explain persuasive behavior in humans

Part of the book series: Palgrave Studies in Animals and Literature (PSAAL)

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Table of contents (13 chapters)

  1. Front Matter

    Pages i-x
  2. Introduction: A Hoot in the Light

    • Alex C. Parrish
    Pages 1-15
  3. The Study of Animal Rhetorics

    1. Front Matter

      Pages 17-17
    2. Information Sharing, Manipulation, and Deceit

      • Alex C. Parrish
      Pages 67-98
  4. The Senses We Think We Know

    1. Front Matter

      Pages 99-99
    2. The Audio-Visual Norm

      • Alex C. Parrish
      Pages 101-123
    3. Tactile Persuasion (Haptics)

      • Alex C. Parrish
      Pages 125-156
    4. Gustatory and Olfactory Rhetorics

      • Alex C. Parrish
      Pages 157-186
  5. Extra-Sensory Rhetorics: Beyond the Human Sensorium

    1. Front Matter

      Pages 187-187
    2. Thermoception

      • Alex C. Parrish
      Pages 189-207
    3. Electroreception

      • Alex C. Parrish
      Pages 209-229
    4. Echolocation

      • Alex C. Parrish
      Pages 231-264
  6. The Dangers of, and Alternatives to, Human Exceptionalism

    1. Front Matter

      Pages 265-265
    2. Rhetoric’s Role in Human Exceptionalism

      • Alex C. Parrish
      Pages 267-297
  7. Back Matter

    Pages 347-349

About this book

The Sensory Modes of Animal Rhetorics: A Hoot in the Light presents the latest research in animal perception and cognition in the context of rhetorical theory. Alex C. Parrish explores the science of animal signaling that shows human and nonhuman animals share similar rhetorical strategies—such as communicating to manipulate or persuade—which suggests the vast impact sensory modalities have on communication in nature. The book demonstrates new ways of seeing humans and how we have separated ourselves from, and subjectified, the animal rhetor. This type of cross-species study allows us to trace the origins of our own persuasive behaviors, providing a deeper and more inclusive history of rhetoric than ever before.


Reviews

“Through this study of how the different (nonhuman) ways other animals perceive the world (electroreception, thermoception, echolocation) and how these in turn shape the forms of their communication and persuasion, Parrish further extends the field of human-animal studies to communication.  As it decenters human exceptionalism, the interface with ‘animal rhetoric’ has important implications for the ethics of our treatment of other animals.” (Kenneth Shapiro, Cofounder and President of the Board of the Animals & Society Institute, USA, and founding editor of Society & Animals: Journal of Human-Animal Studies)

“In The Sensory Modes of Animal Rhetorics, Alex Parrish offers readers (or human animals) novel insights into modes of communication among nonhuman animals through sensory channels far beyond sight and hearing. These unique communicative abilities across the phyla highlight the biological fundamentals under the cultural constructions of communication, the yin and yang of Parrish’s biocultural approach. The result of his multidisciplinary review is a new appreciation for the continuities across species in our evolved abilities to persuade.” (Jeanne Fahnestock, Professor of English at the University of Maryland, USA and author of Rhetorical Figures in Science (1999))

“In this lively tour through recent research on the variety of sensory modes employed by animals, Parrish expands our vision of persuasion beyond the limitations of audio-visual rhetoric into the biocultural. Persuasion occurs not only through language and images but through touch, gestures, tastes, smells, and other modes in ways we don’t notice or are blind to. And, as Parrish argues, our inabilities to ‘listen’ to others leads to damages as well as real dangers.” (Marilyn M. Cooper, Emerita Professor of Humanities at Michigan Technological University, USA, and author of The Animal Who Writes: A Posthumanist Composition (2019))

“Alex Parrish has shed new light on what often goes unsaid: human beings are not special—not special amongst the animal kingdom, anyway. While our rhetorical capacities are many and varied, so are our biological limitations, and if we see rhetoric as a bio-cultural force, these limitations become startlingly clear. Through insightful cross-species rhetorical investigation, Parrish shows the folly of human rhetorical exceptionalism and points out possible directions in cross-species rhetorics.” (Ehren Helmut Pflugfelder, Associate Professor of Scientific and Technical Writing, Oregon State University, USA)

 

Authors and Affiliations

  • James Madison University, Harrisonburg, USA

    Alex C. Parrish

About the author

Alex C. Parrish is Associate Professor of Writing, Rhetoric, and Technical Communication at James Madison University, USA. His previous books include Adaptive Rhetoric: Evolution, Culture, and the Art of Persuasion (2013) and Rhetorical Animals: Boundaries of the Human in the Study of Persuasion (2017).

Bibliographic Information

Buy it now

Buying options

eBook USD 109.00
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 139.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book USD 139.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access